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Our experts uncover data & insights, providing actionable market research for businesses. Be sure to follow us @ https://nitter.cf/t.co/bmLEITYxCE !

United States
Joined May 2009
A new Daily Mail U.S./Ipsos poll conducted in the final weekend before Election Day, also finds Democratic registered voters show more significantly more enthusiasm about voting in this year’s midterms than their Republican counterparts (56% vs. 37%). ipsos.com/en-us/plurality-re…
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A new Reuters/Ipsos poll explores views of the midterm elections, key electoral issues, presidential approval ratings, and more. Of the findings, 52% of likely voters say they would vote for or lean to the Democratic candidate in their district. ipsos.com/en-us/reutersipsos…
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Revisit our on-demand webinar exploring U.S. and Canadian consumer sentiment, and future outlook, as we head into the holiday shopping season. You'll also hear about the growing role of AI in the shopping journey and what it means for retailers and brands. ipsos.com/en-us/webinar-stat…
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A new Ipsos poll conducted for Thrivent finds that about 2-in-3 Americans expect to cut back in at least one area, such as dining out, gifts, and travel. Some Americans are also more likely now to buy fewer gifts or purchase for fewer people. ipsos.com/en-us/two-three-am…
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If there’s one thing you need to know about the 2026 midterm elections, it’s that a wide range of factors – election polling, prediction markets, and historical trends – all point to a favorable year for the Democratic Party. Here are the trends we see. ipsos.com/en-us/last-minute-…
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The Path is back with fresh faces representing the West Coast! This series features top leaders in Insights & Analytics, giving them a forum to inspire the next generation. This month we feature Abbott’s Director of Global Market Insights, Liz O’Hara. thepathtoinsights.com/liz-oh…
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Amid a national conversation about the cost, value, and career relevance of higher education – and as advances in AI fuel broader questions about the future of work – Risepoint commissioned Ipsos to survey its graduates. Here's the detailed findings! ipsos.com/en-us/new-survey-s…
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Overall, do you approve or disapprove of the way Donald Trump is handling his job as president? Data from the October Reuters/Ipsos Core Political reveals that Americans continue to identify the economy as the top issue facing the nation. ipsos.com/en-us/president-tr…
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Are you all set for Halloween? Experiences vary, with parents of kids under 18 more likely to dress up in a costume (45% vs. 21%). Our survey also explores experiences with the supernatural such as UFOs, ghosts, and horoscopes. Take a look - if you dare! ipsos.com/en-us/nearly-half-…
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Check out the AXA's Future Risks Report Risk Radar, an interactive tool, allowing you to visualize the risks, compare the perceptions of experts and the general public, and track the evolution of rankings over time and between regions or generations. ipsos.com/en-us/axa-future-r…
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Join us on Nov 12 for the next Ipsos KEYS webinar as we explore the New Moments of Truth shaping today’s consumer journeys. ipsos.com/en-us/KEYSwebinar2…
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There's a profound shift in how we define a Life Well Lived. Rather than seeking aspirational lifestyles or self-improvement, people are increasingly looking for ways to reduce friction, restore balance and protect what matters most. ipsos.com/en-us/life-well-li…
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An Ipsos analysis of the October Reuters/Ipsos Core Political survey finds that the Democratic Party holds a 9-point edge over the Republican Party among likely voters on the 2026 generic congressional ballot. ipsos.com/en-us/democrats-ho…
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Just announced: Ipsos’ Lindsay Franke joins the Ad Council Board of Directors. The Ad Council’s mission is to address the leading issues facing people in the U.S., including firearm injury prevention, mental health and more. adcouncil.org/news-insights/…
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“In our tap room, it's all about meeting people where they're at, providing a space that people want to spend time in. So we're hosting a weekly chess club every Wednesday, and people will come that don't even drink beer". Jonathan Fritz, Hopewell Brewing ipsos-insight-llc.foleon.com…
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A new study from DeFi Education Fund conducted by Ipsos on KnowledgePanel finds that few Americans are confident the financial system is secure. Most say it needs an upgrade to keep up with new threats, and about half feel in control of their own money. ipsos.com/en-us/only-one-fiv…
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Discover how AI is reshaping brand influence, shopping behaviors and consumer decisions. Learn why digital natives are driving a mall comeback, how retail media can help brands compete beyond price and what we will and won’t be willing to delegate to AI. ipsos-insight-llc.foleon.com…
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The economy has overshadowed all other issues in 2026. About two weeks out of the midterm elections, cost of living concerns remain top of mind, as they were two years ago. Here are five charts on how views of the economy have (or haven’t) changed in 2026. ipsos.com/en-us/four-ways-vi…
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Conflicts around the world + their consequences are seen as the biggest factor driving the cost of living up (76%), ahead of the global economy or national governments. With midterm elections coming up next month, the outlook for the future really matters. ipsos.com/en-us/ipsos-cost-l…
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Revisit our on-demand webinar to hear how communications leaders at the world's leading organizations are navigating permanent volatility, AI-mediated reputation, fragmented stakeholder expectations, and the next chapter of sustainability. Tune in today! ipsos.com/en-us/webinar-ipso…
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