Salesforce

Please welcome the newest member of the team 👋 See Agentforce Coworker in action with live demos and hands-on training November 4 on Salesforce+ Register free: sforce.co/4yTtumP

What if building your next marketing audience was as easy as just asking for it? 👀

We’ve signed a definitive agreement to acquire @Cresta, bringing advanced voice agents and conversation intelligence together with Service Cloud. Connecting every customer conversation to what matters: resolution, retention and revenue. More: sforce.co/4ktcEYa

“Set up a voice channel for me” And just like that — setup complete Tools like Claude or Cursor can find the right Salesforce skills and get the channel ready to use in minutes

How @Informatica raises the ceiling on what Agentforce can do 📈

We have signed an agreement to acquire Rune Technologies, bringing purpose-built super intelligence to logistics at the tactical edge Together, we'll connect frontline operations with enterprise workflows to strengthen mission readiness, even with limited connectivity More: sforce.co/4i92V7W

The fastest way to ruin an AI agent is to give it too many rules. 💡 We push Agentforce to the limit on our own site before we ever hand you the keys Here’s how Salesforce runs on Salesforce:

World Tour New York comes to NYC December 3 🗽 This free event brings you practical AI skills, expert-led insights, live demos, and hands-on experiences to help make your company an Agentic Enterprise More sessions coming soon. Register and build your agenda: sforce.co/4eUva87

Agents are only as smart as their context. Why memory matters 👇

.@TxDPS boosted their customer support capacity by 105% — step inside their playbook for deploying AI Agents at scale

AI agents can fail quietly Costs can keep climbing And you might not know until customers are already affected Agent Fabric brings more control: → Evaluate continuously for quality issues → Trigger predefined interventions when quality drops → Cap spend before requests exceed budget If your agents are live, evaluate them live

Your next customer may never visit your website. Their AI agent might do it for them. Shop. Book. Make a return. Contact support. That gives your business three choices: 1. Block personal agents and risk turning customers away 2. Let personal agents find their own way through your website and APIs 3. Meet them with an agent of your own Your customer’s agent brings their intent. Your business agent brings the context — products, policies, data, workflows, permissions, and rules — to get it done. But if their personal agent does all the thinking, weighing, and recommending, it makes the decisions while your business just fulfills the order. Businesses that meet customers’ personal agents with business agents of their own keep the customer data, conversation, and relationship on their side.

Unapologetically here for the @DanielRicciardo hype 🔥 Fuel the obsession. Binge every episode of Inside @F1®.

Agent Optimizer turns case history into a trained Help Agent First, it identifies the top use cases to automate from your real customer conversations and cases Next, it reuses Flows and actions already in your org Finally, it tests and refines the agent against real scenarios until it meets the quality standard The result: a trained, Studio-ready agent in one guided session New in Winter ‘27

Spring ‘27 Release needs a logo. You pick 👇