Bernie Fussenegger (@B2the7) header
Bernie Fussenegger (@B2the7) profile picture

Sharing experiences and telling stories with photography and content. My faves are marketing, performance marketing, SEO and engaging new audiences.

Louisville, KY
Joined October 2015
Photo by Bernie Fussenegger (@B2the7)Photo by Bernie Fussenegger (@B2the7)Photo by Bernie Fussenegger (@B2the7)Photo by Bernie Fussenegger (@B2the7)Photo by Bernie Fussenegger (@B2the7)Photo by Bernie Fussenegger (@B2the7)Photo by Bernie Fussenegger (@B2the7)Photo by Bernie Fussenegger (@B2the7)Photo by Bernie Fussenegger (@B2the7)Photo by Bernie Fussenegger (@B2the7)
Skip the bottle flip if you want, but take the lesson. Rough, unscripted posts are beating polished ones. Post one rougher than usual this week and compare the engagement to your polished posts. b2the7.com/news-blog/2026-is… #TikTok
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57% of AI Mode product links go to Google Shopping, per a new study. Selling online? Your Merchant Center feed now matters more than your product page. Check titles, images, prices, stock: b2the7.com/news-blog/marketi… #GoogleShopping
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Customers search TikTok, Pinterest and Reddit the way they used to search Google. If your content only lives on your website, you miss that research. Pick one or two platforms and answer questions. b2the7.com/news-blog/trendin… #SocialSearch
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Ranking found social links in 67.66% of Google AI Overviews. And Facebook now lets you tune your feed in plain language. Social and search are blurring, and an active presence feeds both. b2the7.com/news-blog/marketi… #SocialMedia
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Customers search TikTok, Pinterest and Reddit the way they used to search Google. If your content only lives on your website, you miss that research. Pick one or two platforms and answer questions. b2the7.com/news-blog/trendin… #SocialSearch
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Google's new Search Console AI report shows impressions. Not clicks. You can see you were shown in an AI answer, but not whether anyone visited. Don't over-read that number yet. Worth knowing, not celebrating. b2the7.com/news-blog/digital… #SEO
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