
Search engine marketing pro specializing in PPC. Top 100 PPC Expert. Head of Paid Search at Compound Growth Marketing. Also found at @beyondthepaid
East Lansing, Michigan
Joined June 2008
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Hi all - yes I really am back on my OG account. My beyondthepaid account has been hacked and I'm currently unable to access it, but was able to get into my old one after years of being locked out. Go figure. Anyway, it's really me.
Melissa Mackey retweeted
The rats are fleeing and praying they don't get investigated
Even the PM's are named Max at Google 😎
Replying to @GoogleAds
10/11 💡 Pro tip from our PM Max Hagler: When running an A/B test, compare two different opening visual hooks in the first 3 seconds, and include both vertical and horizontal videos.
Melissa Mackey retweeted
Google Ads Liaison explains the difference between Search terms match type and Search terms match type (Keywords) - via @adsliaison and @mikeryanretail
seroundtable.com/google-ads-…
Yep. We got leads from ChatGPT Ads but they were all garbage. Disappointing because it seemed promising at first
#ppcchat
ChatGPT ads generate 64% less revenue per visit than Google Search: Study searchengineland.com/chatgpt…
!! #ppcchat
Melissa Mackey retweeted
Tonight, the American people sent a clear message — they want a politics that brings people together rather than divides them, and leaders who offer concrete solutions to the challenges they face.
These results were only possible because outstanding candidates stepped forward in every region of the country — including in areas once considered long shots. They came from different backgrounds and represented a range of political perspectives, but were united by shared values, a belief in public service, and a commitment to putting the people of their districts and states first.
We also owe a debt of gratitude to the thousands of election officials and volunteers from both parties who helped ensure a smooth election and carried out one of the most essential functions of our democracy.
While this administration has another two years in office, our job now is to roll up our sleeves, make changes wherever we have the power to do so, prevent further damage, and lay the groundwork for the future.
Melissa Mackey retweeted
Now the work begins. mi2027transition.com
Beware! #ppcchat
ICYMI: ChatGPT Ads Turns On Automatic Ad Changes By Default. via @MattGSouthern: hubs.li/Q04CT5B_0
#ppcnews #ChatGPT #PPC #PaidSearch #SEM #SEO
























