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Although some have claimed the wearing of remembrance poppies has been politicised in recent years, few Britons believe people wearing them are making a political statement See wearing poppy as about… Remembering war dead: 86% Supporting RBL: 67% Showing respect for armed forces: 63% Expressing patriotism: 38% Backing military action: 14% Expressing right-wing views: 5% Expressing anti-immigrant views: 3%
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22
4,923
Most Britons say they are unaware of purple or white poppies, but say they are acceptable for remembrance season Purple 'animal' poppies Heard of: 38% Not heard of: 54% Acceptable: 70% Unacceptable: 9% White 'peace' poppies Heard of: 35% Not heard of: 57% Acceptable: 64% Unacceptable: 15%
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1
6
1,921
Full results on attitudes to poppies available here: yougov.com/en-gb/articles/55…
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1,520
52% of Britons would support the UK officially apologising for Britain's role in the transatlantic slave trade - but only 21% support paying reparations to countries that were affected
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76
18,856
Support for a slave trade apology by 2024 vote Green: 71% support Lab: 68% LD: 62% Con: 37% Reform: 18% Support for reparations Green: 40% (net -2) Lab: 29% LD: 22% Con: 9% Reform: 6% yougov.com/en-gb/articles/55…
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2,557
The prouder someone is of the British Empire, the less they support a slave trade apology or reparations More ashamed of Empire -Apology: 86% support -Reparations: 54% Neither ashamed nor proud -Apology: 54% -Reparations: 17% More proud -Apology: 33% -Reparations: 10% yougov.com/en-gb/articles/55…
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2,295
Collins' English Dictionary has named "mogging" word of the year, but 54% of Britons say they've never heard the word before Confident know what it means: 15% Vaguely know what it means 16% Heard it, but don't know what it means: 15% Never heard it: 54%
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21
6,048
With voting underway in the US midterm elections, four times as many Britons say they would support the Democrats than the Republicans, if they were in the United States Democrats: 42% Republicans: 10% Neither: 17% Don't know: 31%
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605
149,780
Negativity towards the United States as a country has risen significantly in Britain since Trump was re-elected Favourable: 31% (-18 from Aug 2024*) Unfavourable: 61% (+19) Net: -30 (-37) *Prior to Trump's re-election yougov.com/en-gb/articles/55…
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5,582
Full results on British attitudes to the US midterms and American politics available here: yougov.com/en-gb/articles/55…
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4,877
Our latest Westminster voting intention poll (1-2 November 2026) shows a close race between the largest parties Labour: 26% (-1 from 25-26 Oct) Conservative: 24% (+2) Reform UK: 21% (+1) Lib Dem: 11% (=) Green: 10% (=) Restore Britain: 3% (-1) SNP: 3% (+1) Plaid Cymru: 2% (+1)
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199
199,528
The Conservatives' 24% share in our latest voting intention (1-2 November 2026) is the highest recorded for the party since our tracker restarted in January 2025 yougov.com/en-gb/articles/55…
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26
6,020
Full results on our 1-2 November 2026 voting intention available here: yougov.com/en-gb/articles/55…
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4,244