Alan Armstrong (@AWArmstrong) header
Alan Armstrong (@AWArmstrong) profile picture

I help B2B product companies win the right customers and grow that relationship. I bridge understanding between customer success leaders, sellers and buyers.

Guelph (near Toronto) and Bay Area SF
Joined June 2007
Photo by Alan Armstrong (@AWArmstrong)Photo by Alan Armstrong (@AWArmstrong)Photo by Alan Armstrong (@AWArmstrong)Photo by Alan Armstrong (@AWArmstrong)Photo by Alan Armstrong (@AWArmstrong)Photo by Alan Armstrong (@AWArmstrong)Photo by Alan Armstrong (@AWArmstrong)Photo by Alan Armstrong (@AWArmstrong)Photo by Alan Armstrong (@AWArmstrong)Photo by Alan Armstrong (@AWArmstrong)
Cows love the sax!
my parents are such goofs they drove out to the backroads so my dad could play the cows the songs he’s been learning on the saxophone pt.1
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A Tale of Differentiation: The Discounter vs. The Price Leader buff.ly/2WrISsn
“We try harder” Ain’t Enough: Differentiate Based On Client Experience buff.ly/2I7elXG
“We try harder” Ain’t Enough: Differentiate Based On Client Experience buff.ly/2WykaGG
10,000 Hours of Product Management buff.ly/2IcTh1F
10,000 Hours of Product Management buff.ly/2EHYiyp
Forethought or Afterthought? Use Design to Increase Differentiation buff.ly/2WadhvM
Forethought or Afterthought? Use Design to Increase Differentiation buff.ly/2Wf6dOE
Guest Post: To Kill a Product: Why, When and How, Part 1/3 buff.ly/2HLaAYX
Guest Post: To Kill a Product: Why, When and How, Part 1/3 buff.ly/2Mi4xz9
Rules and Laws Product Managers Should Understand (part 2) buff.ly/2Wf5f4Y
Rules and Laws Product Managers Should Understand (part 2) buff.ly/2YTvNpa
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Dear Alan: 15 minute interview guide for Win/Loss Analysis? buff.ly/2XaFuPK
Dear Alan: 15 minute interview guide for Win/Loss Analysis? buff.ly/2wqURaS
Great tips from a great speaker. Don't karaoke your keynote! lnkd.in/eACfrPQ
#Cusdev and #winloss and studying #churn and #CustomerSuccess leads to surprising kinds of growth... as you can clearly see in our evolving logo!
Art update! Elements of organic growth (leaves and vines) are now becoming entwined with our traditional logo. #ArtistAtWork #CreativeBizHour
Data needs Story needs data
we do a lot of Thematic Analyses and are building a coding scheme to characterize B2B buyer decisions ... great thread below, and we will share some of our insights soon. CC: @AlexQMcDonnell
Qualitative researchers! Do you have any photos of your thematic analysis process in action that you’d be willing to share with MA students? I’d like to show them how researchers get “knee deep” in the data. @drvicclarke @ginnybraun