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A sincere thank you to our members, guests and speakers for joining us yesterday evening for our AGM and an insightful briefing from @VisitNYorksBiz @NYorkshireTony & @BidHarrogate
#HarrogateChamber #AGM #VisitNorthYorkshire #HarrogateBID #BusinessSupport #Harrogate
Too long? They scroll.
Too vague? They scroll.
Too boooooring? Yep, they scroll.
So, before you hit publish, ask yourself. Can someone understand this instantly? And would I stop scrolling for this?
If not, try again.
#Copywriting #ContentMarketing #SocialMediaMarketing
Your website copy is too complicated.
Clear beats clever.
So, what problem do you solve? Why should someone care? Who do you help? If your copy isn’t making it obvious, it’s time for a refresh.
#Copywriting #ContentMarketing #Marketing #ArtusDigital #WebCopy #WebsiteCopy
Quick test. Read your latest social media caption or website copy. Out loud.
Now, ask yourself, does it sound like something a real person would say?
The best copy sounds natural, clear and at times, conversational. Wouldn’t you agree?
#Copywriting
Before sharing any piece of content, ask yourself:
Would I actually want to read this?
If the answer is no, rewrite it. Because your audience won’t read it either.
Good copy isn’t about sounding smart. It’s about being engaging, clear, and human.
#Copywriting #ArtusDigital
Back in 2022, we launched a podcast.
Between client demands and time constraints, we ran out of steam, and our podcast didn’t thrive.
And the same goes for ALL content. You can’t post for a few months and expect a flourishing audience. Growth takes time!
#Copywriting #Artus
Your customers (usually) don’t live and breathe your brand’s internal lingo.
Yet, we see far too many customer service emails and messages packed with corporate jargon. Remember:
- Speak your customers’ language
- Test your messages
- Cut the internal jargon
#Copywriting
Gruber officially sat in on his first strategy meeting today.
He listened very intently while Olivia, our Senior Copywriter, talked through campaign ideas. Did he contribute? Not exactly. But his presence was invaluable...
#Copywriting #Marketing #ArtusDigital
Most Easter marketing stops at pastel colours and bunny puns, but strong copy goes deeper. Your message should tap into what your audience is thinking about this season.
Seasonal copy works best when it speaks to real needs, not just the holiday itself.
#Easter #Copywriting
Would you rather buy something "cheap" or "affordable"?
It’s the same thing, right?
Every word in your marketing copy influences trust, perception, and persuasion. Choose each and every one wisely.
#Storytelling #Copywriting #ContentMarketing #Marketing #ArtusDigital
People trust what others trust. When potential customers see that others have bought, used, and loved a product or service, they’re more likely to do the same.
So, start building client reviews into your marketing strategy, and watch as your credibility grows.
#Copywriting
"We offer solutions for all your business needs," OR "Our expert team helps startups grow with data-driven marketing strategies."
Think about why your reader landed on your site. Speak directly to that struggle, then reassure them that you have the solution.
#Copywriting
Scarcity is one of the most powerful triggers in marketing. When people believe something is running out, they want it more. It creates urgency and FOMO, pushing them to act fast.
Next time you’re writing, implement scarcity into your copy.
#Storytelling #Copywriting
Liv and Zach recently had a fantastic strategy meeting in Leeds with Matt and Morgan from Live Learning Co.
If you haven't yet experienced Live Learning Co's brilliant online training sessions, check them out at livelearningco.com/
#LiveLearningCo #Training #OnlineTraining
It’s time to unleash the potential of your business’ story.
Drop us a line for a chat - we’d love to hear yours.
artusdigital.com/contact/
#Storytelling #Copywriting #ContentMarketing #Marketing #ArtusDigital
Before we start to shape your marketing messages, we take the time to truly understand your business, goals, and audience.
This approach allows us to craft compelling narratives that drive meaningful results.
#Copywriting #Listening #BrandStory #Communication #Marketing
It's time to unleash the power of your story - putting it directly at the heart of your marketing strategy. Let us help you craft marketing messages that captivate, resonate, and drives results.
#Storytelling #Marketing #BrandStory #ContentMarketing #ArtusDigital
Successful marketing copy isn’t created by accident – it’s a result of careful listening and research, and some serious, heads-down strategic thinking!
Interested? Get in touch: artusdigital.com/
#Copywriting #Marketing #DigitalMarketing #Branding #WebsiteCopy
A big thank you to Stephen from Grass Science Seeds for kindly producing this video testimonial about our services.
#Testimonial #VideoTestimonial #Content #Marketing #GrassScienceSeeds
“How do you write confidently about industries you’ve never actually worked in?”
It’s simple when you break it down. Listening, reading and asking questions.
#Copywriting #Marketing #DigitalMarketing #Branding #WebsiteCopy



















