Nathalie Lethbridge (@AtonikDigital) header
Nathalie Lethbridge (@AtonikDigital) profile picture

Managing Director - Atonik Digital- content and digital strategy + distribution, market entry, OTT TV and channel launches

London / Global
Joined September 2009
Photo by Nathalie Lethbridge (@AtonikDigital)Photo by Nathalie Lethbridge (@AtonikDigital)Photo by Nathalie Lethbridge (@AtonikDigital)Photo by Nathalie Lethbridge (@AtonikDigital)Photo by Nathalie Lethbridge (@AtonikDigital)Photo by Nathalie Lethbridge (@AtonikDigital)Photo by Nathalie Lethbridge (@AtonikDigital)Photo by Nathalie Lethbridge (@AtonikDigital)Photo by Nathalie Lethbridge (@AtonikDigital)Photo by Nathalie Lethbridge (@AtonikDigital)
As the migration of ad dollars from linear to streaming continues apace in the US, Roku has exceptionsl share in the US of streaming hh 's and is forging with a number of partnerships and innovative solutions to drive revenue and customer engagement. Int…lnkd.in/egeucREA
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And now for the practical use case: @paul blackburn from Newscorp Australia talking about their very Innovative content commerce strategy lnkd.in/ek2GiCAa
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A very dynamic week at Cannes Lions 22 with Nick Morgan founder of Vudoo and @Blackers from newscorp confirming the innovation in the content commerce space over the next year there are enormous opportunities for content publishers across the ecosystem t…lnkd.in/ekGKTzcc
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Take note publishers and content creators: content commerce is a big opportunity: Tik Tok is paving the way! lnkd.in/eHiK7WAf
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Absolutely amazing and inspiring week with Nick Morgan and @Blackers with new connections, meetings and exceptional conversations. It's all about Content Commetce: Validation that #vudoo and it's in video in stream content commerce solution is poised for…lnkd.in/eHrRPZdi
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Great session on retail media hosted by Beet.TV sponsored by Criteo with updates from many brilluant brands including the partnership between Walmart and @Roku #canneslions2023 #vudoo lnkd.in/efECtzcP
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Thanks Evan Shapīro for drawing attention to the poor integration of social in traditional tv envirnments. What is critical here is that both streamers and networks/ broadcasters in their product proposition, UX and offering are ignoring how influential s…lnkd.in/edvUMsha
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And it's here! Congrats to Natasha Matos-Hemingway and the team at #shahid for transforming the content discovery process with an AI enabled content discovery ChatBox 👏👏. Ask and you shall get the content you want for the mood you are in... The shahid…lnkd.in/eAW6YaHn
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And 🙏to the ever dilligent @MariaIngold for summarising the session. If you could t make it here's what was said: lnkd.in/expC6W-g
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