The early concepts of BAYC reveal an important secret: it's not only the traits which made them iconic, but the expressions which gave each character its own personality. It's very interesting to see how @allseeingseneca found the visual identity of the apes and created one of the most important contributions to digital collectibles with @BoredApeYC. Still to this day I have not seen any IP do it better when it comes to quality, variety and diversity, and to making each PFP feel alive.