John Pittman

Our Media Day gives you a low-risk, high-value introduction to our team, our process, and the impact we can create for your brand. Content Ideas: Founder Stories, Team Highlights, Educational Content (Customer Tutorials, Employee Training, Thought Leadership)

Huge acknowledgment to the entire media team and the @Markets_Onchain crew for the incredible collaboration for Tokenize This 2025. When it comes to business media events, we take them as seriously as weddings but Capturing content is only 25% of the work. Distribution is 75%

Every event has two audiences: the people in the room and the people watching online. If you don’t manage both, you miss major growth. At B2C Creative, we handle full event media + live posting: ✅ Capturing VIPs + speakers ✅ Reposting + engaging tags ✅ Fast content for recaps

Aspiring entrepreneurs who don’t have money for fat advertising budgets need to find a local bar and get close to the bartenders. Exchange social media info and come regularly. It’s ok to drink water and mocktails. Let the bartenders be your eyes and ears. They can guide you to your local target audience.

In-person, word-of-mouth-like high conversion rates combined with the speed of the internet is the foundation of which online community marketing is built on Takes awhile to build it but the roots can be forever

You gotta become your own influencer. It’s too expensive not to be

Brand Building Advice: Create a burner account on your desired platform. Only follow and engage with accounts that are in the niche you want to operate in OR the accounts of people you want to digest your content (desired audience/potential customers). The truth is that your family and OG friends aren’t into the same stuff you are. But the good thing is strangers on the internet are Now you can go all in on content creation while maximizing feedback efficiency. Pity likes from the the ones you love doesn’t move the needle

Eventually the threshold for organic reach on social media platforms will be so high that you will need the talent of James Cameron to achieve free visibility. Move fast while amateur content still has a chance to reach the masses

The middle of the sales funnel is a fascinating place.

Embrace online communities for content distribution and virality. One viral video on Facebook led to 20% profile growth in just 7 days. Step 1: Actively engage with like-minded individuals and make your profile stand out. Step 2: Include a compelling video on your profile that explains who you are and what you do, with a clear call to action. Convert viral attention into long-term engagement and growth. If you need online communities to join I have two that you should check out.

If you’re having a slow day at work then create content. Don’t consume it. Find a way to get business in the door

We’re in an era right now where if I had to pick one I would choose story telling over production quality in regards to content creation, brand building and marketing efforts. From there try to create as many one-on-connections as you can with the people who resonate with your content.

When your content sparks binge-watching behavior, it is a testament to the captivating nature of your work. Receiving "spam-like" notifications from a viewer consuming your content in quick succession is one of the highest compliments a content creator can receive.

I’m noticing a trend where people are just taking the middle of their video and moving it the front instead of just coming up with clever hook ideas

Does Prime have a chance at over taking Gatorade as the #1 sports drink?

Slowly realizing that working out at my preferred intensity for a lifetime isn’t scalable. Are there any programs out there to help me become funny in 8 weeks or less?

Community participation provides me creative inspiration