Dana Turjeman (@DanaTurjeman) profile picture

Asst. Prof of Data Science & Marketing @ReichmanUni. PhD from @MichiganRoss. Working on the intersection between Marketing & Privacy. נהנית מהחיים בדרך כלל.

AOE
Joined November 2017
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Newly Accepted Articles 11/25 (1 of 7) "Privacy Preserving Data Fusion" by Tian, Longxiu ;Turjeman, Dana ;Levy, Samuel Isaac @longxiu_tian @DanaTurjeman
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מחפשים נקודת אור לבוקר? אז קבלו יתרון לאזעקה בבית החולים: תופסים את הרופאה של המיון בקלות, יש לה עשר דקות פנויות בלי שהיא יכולה לברוח 🧘‍♀️
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כמו פעימות לב, עיר שפשוט... חיה. #פידתחבורה יהנה במיוחד מהתרומה של תחבורה ציבורית לחיים של העיר.
Fun GIF of Manhattan's population every day of the week. The difference between weekdays and weekends is stark.
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Fun GIF of Manhattan's population every day of the week. The difference between weekdays and weekends is stark.
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מחקר מגניב של חוקרת שאני סופר מעריכה. אני אוסיף גם שבתור מרצה ששמה תורג'מן, אני לא יכולה שלא להסכים - שמות משפחה מאוחרים יותר ברשימה משפיעים על הציונים לרעה. יאללה, אפעיל סדר אקראי. ואולי אשנה את השם לטורג'מן (או שאולי לא)
Keeping up with the Joneses? When it comes to getting better grades, it's good to be the Andersons University of Michigan researchers find lower grades given to students with surnames that come later in alphabetical order Knowing your ABCs is essential to academic success, but having a last name starting with A, B or C might also help make the grade. An analysis by University of Michigan researchers of more than 30 million grading records from U-M finds students with alphabetically lower-ranked names receive lower grades. This is due to sequential grading biases and the default order of students’ submissions in Canvas—the most widely used online learning management system—which is based on alphabetical rank of their surnames. What’s more, they find, those alphabetically disadvantaged students receive comments that are notably more negative and less polite, and exhibit lower grading quality measured by post-grade complaints from students. “We spend a lot of time thinking about how to make the grading fair and accurate but even for me it was really surprising,” said Jun Li, associate professor of technology and operations at @MichiganRoss who co-authored the study with doctoral students Jiaxin Pei from @umsand Helen (Zhihan) Wang from Ross. “It didn’t occur to us until we looked at the data and realized that sequence makes a difference.” The researchers collected available historical data of all programs, students and assignments on Canvas from the fall 2014 semester to the summer 2022 semester. They supplemented the Canvas data with university registrar data, which contains detailed information about students’ backgrounds, demographics and learning trajectories at the university. Although the data is from U-M, the researchers say the findings can be generalized across institutions and courses. They are driven by a common design issue of learning management systems—the default setting of ranking students’ assignments alphabetically by their names. Their research uncovered a clear pattern of a decline in grading quality as graders evaluate more assignments. According to Wang, students whose surnames start with A, B, C, D or E received a 0.3-point higher grade out of 100 possible points than compared to when they were graded randomly. Likewise, students with later-in-the-alphabet surnames received a 0.3-point lower grade—creating a 0.6-point gap. Wang notes for a small group of graders (about 5%) that grade from Z to A, the grade gap flips as expected: A-E students are worse off, while W-Z students receive higher grades relative to what they would receive when graded randomly. Such observations confirm their hypothesis that it’s the order of grading that leads to the initial gap in grades. A 0.6-point difference might seem small, but such a disparity did affect students’ course grade-point averages, which negatively influences opportunities in their respective career paths. “Our conclusion is this may be something that happened unconsciously by the graders that’s actually creating a real social impact,” Wang said. Pei says the idea for the study came up during a discussion he had with Wang in which they were talking about their research: She studies educational technology and he studies artificial intelligence. He observed that a fundamental task of machine learning is data labeling, also a sequential task that can be long and tedious—but one that is randomized. It got them thinking about educational systems like Canvas and led to some pilot studies to see if there was any disparity among grades based on the amount of time spent in the task of grading. “We kind of suspect that fatigue is one of the major factors that is driving this effect, because when you’re working on something for a long period of time, you get tired and then you start to lose your attention and your cognitive abilities are dropping,” Pei said. The researchers note the option exists to grade the assignments in a random order, and some educators do, but alphabetical order is the default mode in Canvas and other online learning management systems. One simple fix would be to make random order the default setting. They also suggest academic institutions could hire more graders for larger classes, distribute the workload among more people or train them to be aware of and lessen the bias while grading. Li, Wang and Pei have been sharing their research at conferences and it’s been positively received—many are impressed by their work though it confirms suspicions many harbor. One reaction in particular stands out to Li—no doubt an information-age wrinkle on “the dog ate my homework” excuse. “A college student emailed us afterward asking us to share the paper with him,” she said. “He mentioned that his last name started with W. He’s going to tell his parents it’s not because of him—it’s because of his last name.” The study is under review by the journal Management Science.
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אם זה נכון, זה די מטורף. השגת סיסמאות ורשומות דנא של יותר ממיליון אנשים ממקור יהודי אשכנזי. כמובן שיכול להיות שיש פה משהו מכוון/אנטישמי. אבל לפני שקופצים... למיטב זכרוני לעת לילה, יש הטייה ברורה לאשכנזים ברישום לשירות. ויכול להיות שאנחנו ממש גרועים בבחירת סיסמאות?
🚨BREAKING: Genetics firm 23andMe confirms user data theft in a credential stuffing attack. The hackers released 1 million lines of data targeting Ashkenazi Jews.
Readers added context they thought people might want to know
More context: the company’s servers were not breached. The attackers logged in to user accounts that had simple or reused passwords, and leveraged the “DNA relatives” feature to gain more information. “The information does not appear to include actual, raw genetic data.” wired.com/story/23andme-…
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Dana Turjeman retweeted
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Dana Turjeman retweeted
Excited to share new work out at @JofACR! In it, @scottianrick and I tackle how couples divide control over shared financial matters. Who has more influence: the partner who knows more about finances, or the partner who *thinks* they know more? A🧵 tinyurl.com/sfkdiffs
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קולגה היה בפגישה איתי בזום בממ"ד כשטילים הפתיעו לפני שנתיים. היום הוא היה נעול בקמפוס שלו בצפון קרוליינה כי היה mass shooting. Same shit.
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בוחרת מספר טלפון נייד לבת 9 ומרגישה כאילו מינימום אני מחליטה על עתידה בחיים. שזה קצת נכון.
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To help researchers navigate the growing number of causal inference methods in marketing, the chapter includes a short “menu” summarizing identifying assumptions, data requirements and key references for IV, RDD, DiD, SC, etc. For example:
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הכי אני אוהבת שמספר הלייקים שלי מנצח את מספר הצפיות. בוטים יעילים במיוחד!
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נו מה קרה, התעייפתן?
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וואלה לא ראיתי כונן USB כבר שנים. לפי האבטחת מידע באוניברסיטה עלומה, הם בכל מקום. איפה הם מסתובבים? או שאולי אני לא נמצאת במקומות הנכונים?
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#פידתחבורה כבר נהנה לסבול מזה? @allonsigler
When driving, remember to be thankful to people walking and biking for taking up less space than you vid @wegeheld
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עוד ריטוויט בעברית - אם אתם מחפשים לעשות דוקטורט או פוסט במדעי המחשב, המעבדה של אליסה בג'ורג'טאון (וושינגטון דיסי) - זה ה-מ-ק-ו-ם. חוקרת המון על פרטיות, הגנה ברשת, תפיסות של משתמשים של שני הדברים האלה, ועוד. שילוב של מחקר התנהגותי וטכני. אחת מהחוקרות המוצלחות ותענוג לעבוד איתה.
I will be hiring 1-2 PhD students & a postdoc at Georgetown University in the CS department. Come chat with me all week at #soups23 or #usesec23 about this (or anything else) :) 🧵[1/9]
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Go work with Elissa!! It's been a joy being a co-author, and she's the best to learn from!
I will be hiring 1-2 PhD students & a postdoc at Georgetown University in the CS department. Come chat with me all week at #soups23 or #usesec23 about this (or anything else) :) 🧵[1/9]
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Dana Turjeman retweeted
Marketing academics, SAVE THE DATE! Marketing in Israel 23 conference will be held on Dec 18-19. We have a great list of speakers this year including @DrGiesler @grazzidad @eascarza @MelanieBrucks @amna_kirmani @drjaredwatson @DanaTurjeman @veredkurtz and other twitterless
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בפגישה עם שותף אמריקאי בפרויקט עליו זכיתי היום בגראנט של הקרן הישראלית למדע (ISF), מודיעה לו שזכינו (כיף כיף!) עשר דקות לתוך הפגישה: טוב חייבת לחתוך מוקדם כדי להגן על המדינה שלי, כדי שמתישהו באמת נקבל את הISF הזה. יאללה יוצאים 🇮🇱. (מי שסקרן לדעת על מה הפרויקט, מוזמן לעקוב).
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