Eric He | LBank

🙏 LBankers, It has been one of those periods where there is simply more happening than there are hours in the day. This quarter is shaping up to be one of our busiest yet. New products are moving forward, our 11th anniversary is still in full swing, new markets are opening, and several bigger initiatives are being built behind the scenes. So this week, I wanted to take a little more time and bring everyone up to speed on where we are. Here is what we have been building: Here is where we are: 1️⃣ One of the biggest developments has been the launch of LBank’s Pre-IPO market, starting with Kalshi-linked tokenized assets issued by Paimon. The idea is important to me. Access to high-value private companies has historically been limited by geography, capital requirements, and brokerage infrastructure. Tokenization gives us an opportunity to rethink that model. The launch has already attracted attention across fintech, institutional and international media. 2️⃣ We also introduced our refreshed brand identity, Yellow Flow. This is more than a visual change. LBank today is no longer only spot and futures. We are building across Earn, TradFi, Stock Tokens, Predict, Card, payments, culture, and community. The new identity reflects that transition from an exchange into a broader digital asset ecosystem. After 11 years, the brand should evolve with the product. 3️⃣ Lyra Terminal ranked LBank #6 globally for order-book depth, with approximately $32M in ±2% market depth. For professional traders, this matters more than a slogan ever could. Depth affects execution, slippage, and how confidently capital can move through a market. Seeing this independently benchmarked among the world’s leading exchanges is a strong signal that the infrastructure underneath LBank continues to mature. 4️⃣ Our 1,111,111 USDT anniversary celebration is now well into its second half. Roll to Riches, Apex Arena, Lucky Prize Star, newcomer activities, referral rewards, and Pudgy Penguins activations continue giving different types of users their own way to participate. The anniversary is a celebration of where we came from, but I care much more about what these 11 years allow us to build next. 5️⃣ We continued developing the social layer of the trading experience through our bullet-chat feature. Users can now react, share views, use stickers, and participate in market-driven activities directly around the trading interface. Trading has always been social. CT, Telegram, communities, group chats. We are simply bringing more of that conversation closer to where the actual trading happens. 6️⃣ LBank Predict Moves Deeper Into Esports Prediction markets expanded across the League of Legends Worlds 2026 knockout stage, alongside broader crypto and event-based markets. I think prediction markets will eventually extend far beyond politics and macro events. Sports, esports, entertainment, crypto, and culture all create moments where millions of people already have a view. The product should make it easy to express that view. 7️⃣ Independent Recognition Keeps Compounding External coverage continued across the brand refresh, LBank Card, fees, asset coverage, regional positioning, and overall exchange performance. Different platforms are recognizing different parts of LBank. That is important because a strong ecosystem should not depend on one narrative. It should have multiple reasons for users to stay. The past two weeks have been busy, even by crypto standards. New markets. New identity. Deeper liquidity. More social products. More ways to participate. Q4 is moving quickly. So are we. More next week. #LBank #Crypto #Web3 #LBankWeekly

11 years in, we’re opening a new chapter for LBank. 💛 I want to share a little of the thinking behind our new look. LBank has grown beyond the exchange we started in 2015. People come here to discover new assets, trade, explore stock tokens, make predictions, and connect with communities that share their interests. Our identity needed to reflect that energy. Yellow Flow brings movement and flexibility to our familiar yellow. It gives us room to grow while keeping LBank recognizable wherever you find us. “Your Go-To Crypto Plug” puts our ambition into simple words: be the place people turn to for opportunities, useful products, and a community they feel part of. Being youthful means staying curious, trying new things, and being open to different perspectives. That mindset belongs to everyone, whether you’re making your first trade or have been here for years. As we introduce this identity across LBank, we have to keep earning your trust through reliable products, strong security, and an experience that makes crypto easier to explore. Thank you for being part of these 11 years. There’s plenty more to build. FLOW BEYOND.

🙏 LBankers, Another week, another reminder that growth is not only about what we launch. It is also about how the market, partners, regulators, and users respond to what we build. Here is this week’s update: 1️⃣ 11th Anniversary Momentum Keeps Building 🎉 Our 11th anniversary celebrations continued with new activations across the 1,111,111 USDT campaign ecosystem. Lucky Star is now live with 111,111 USDT in rewards, Road to Wealth continues with a 510,000 USDT pool, and new-user, leaderboard, referral, and Pudgy Penguins activations are keeping participation strong. A special thank you as well to our partners at AFA, with Javier Zanetti’s anniversary message also shared through their official channel. Eleven years in, the celebration is still growing with the community. 2️⃣ Compliance Is Part of Growth 🛡️ This week, CoinDesk reported on the Kazakhstan AIFC case involving several crypto platforms. LBank had originally appeared in the regulator’s list, but was removed after proactively restricting access in Kazakhstan. For me, this is important. Global expansion only works when responsibility grows with it. Moving quickly, respecting local requirements, and protecting long-term trust matters more than short-term access. 3️⃣ Chainlink Highlights LBank Predict 🔗 Chainlink included LBank in its Q3 review as an adopter of Data Streams for high-speed prediction markets. Seeing LBank mentioned alongside some of the most recognized prediction-market platforms is meaningful validation of the infrastructure we are building behind LBank Predict. Products need more than attention. They need reliable technology underneath them. 4️⃣ Our Global Ecosystem Keeps Moving 🌍 LBank Labs continued its global offline expansion with an exclusive TOKEN2049 Singapore VIP experience, bringing together partners, builders, investors, and ecosystem participants. At the same time, external media recognition continued, with CryptoNews ranking LBank among its leading no-KYC exchanges and CoinGape again highlighting our competitive fee structure and early asset access. 5️⃣ Culture Still Matters 🐧 Our Pudgy Penguins anniversary activation continued this week, while we also moved quickly on cultural moments such as the NVIDIA GTC robot-duck trend. Some moments are serious. Some are fun. The important part is understanding how to stay relevant without losing who you are. We are entering the next stage of our 11th year with the same mindset that got us here, move fast, stay responsible, keep improving, and keep listening to users. More next week. #LBank #Crypto #Web3 #LBankWeekly

🙏 LBankers, Markets move fast, narratives change, and attention shifts every day. Building through that for 11 years is what makes this week particularly meaningful. We celebrated how far LBank has come, while continuing to build what comes next. Here is this week’s update: 1⃣11 Years of LBank, COME AS YOU ARE 🎂 LBank officially turned 11, surpassing 30M registered users and reaching $23.81B in daily trading volume. To celebrate, we launched our biggest anniversary campaign yet, with $1,111,111 in total rewards across Wealth Road, Peak Leaderboard and Lucky Prize Star. More than 50,000 traders joined within the first five days, alongside our limited-edition Pudgy Penguins anniversary merch and birthday messages from partners across our ecosystem. Eleven years, multiple market cycles, one principle that continues to matter, build for the users who got us here. 2⃣One Last Dance with Argentina 🇦🇷 As Messi marked his farewell with Argentina, we joined AFA in celebrating one of football’s greatest eras through dedicated content, community activations and our “To the GOAT” campaign. Argentine legend and Inter Milan Vice President Javier Zanetti also sent LBank a personal 11th anniversary message. For us, the AFA partnership has always been bigger than a logo. It is about connecting LBank with moments, communities and culture that matter globally. 3⃣Top 8 Globally, While the Market Contracts 📊 CryptoRank’s Q3 report placed LBank among the global Top 8 centralized exchanges by spot volume, with approximately $67B in quarterly volume. At the same time, LBank ranked #1 across multiple liquidity metrics for tokenized stocks and TradFi assets including NVDA, SPCX, HOOD and gold. Growth matters even more when it happens against a tougher market backdrop. 4⃣TradFi Gets More Useful 📈 Our October U.S. earnings calendar is now live, covering major names including JPM, TSLA, MSFT and GOOGL. The goal is simple, give users better context around the markets they trade and make 24/7 access to traditional assets increasingly practical. 5⃣Localization Continues to Scale 🌍 Our Autumn Cashback Festival launched for the CIS market, creating a simple onboarding path across verification, P2P and futures. Different markets require different approaches. Global scale only works when the experience still feels local. Eleven years is a milestone, but not a finish line. From crypto and TradFi to culture, football and global communities, the ecosystem keeps getting broader. COME AS YOU ARE. We are still building.

Our amazing Angels 💛

Eleven years. It’s hard to put into words what this journey means to me. To our team and all 30 million users, thank you for believing in LBank. You’ve given these years meaning. Still so much ahead of us, together #ComeAsYouAre You can read my full letter here:lbank.com/press/sailing-the-…

I watched Messi’s final game for Argentina. After following him for two decades, it’s hard to believe we won’t see him in that shirt again. Partnering with AFA was one of the biggest moments for us at LBank, and one I’m personally very proud of. Their team has given us so much support, and I’m grateful for the relationship we’ve built. I’ve been caught up with TOKEN2049, so this comes a little late. But watching that farewell, I kept thinking about how lucky we’ve been to witness his career. Thank you, Leo. Football will miss you in that shirt.

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Average daily volume grew 10.22% in Q3. I’m equally pleased to see our progress in market depth and the range of assets available to our users. A lot of work goes into those numbers. Thank you to the LBank team for delivering, and to our users and partners for their continued trust. Looking forward to building on this momentum in Q4.

Market depth is something traders feel immediately, even if they don’t always see it. Proud to see @LBank_Exchange rank #1 in 5 of 6 major USDT order-book tests, with strong depth across BTC, ETH, SOL, XRP and BNB. We’ve always believed a strong exchange needs both deep markets and early access to new opportunities. Seeing the data reflect that is great validation for the work our teams have been putting in. Shoutout to @beincrypto for putting this research together. Really appreciate the work that goes into digging into the data and giving the industry a clearer picture of how exchanges actually perform. We’ll keep building. 💛 Read more:beincrypto.com/lbank-market-…

🙏 LBankers, Some weeks are about one big headline. Others are about seeing different parts of the business move forward at the same time. This was one of those weeks. Here is what stood out: 1️⃣ TradFi Liquidity Keeps Getting Deeper LBank ranked #2 globally for CRCL liquidity, with $15.7M in spot volume and $72.4M in futures volume. For me, this is another sign that our expansion into traditional financial assets is becoming much more than an additional product category. Liquidity is what turns access into a real market. 2️⃣ Our RWA Story Is Reaching Mainstream Finance TheStreet highlighted Ondo Finance’s expanding ecosystem and LBank’s integration, and the story was subsequently carried by Yahoo Finance. Seeing LBank mentioned in this context matters. We are building toward a platform where crypto, tokenized assets and traditional markets increasingly live under the same roof. 3️⃣ LBank Card Moves Into the Growth Stage The Card referral program is now live, supported across multiple markets and languages. Launching a product is only the first step. The next challenge is distribution, usage and turning crypto payments into something people naturally use in everyday life. 4️⃣ Community Is Still One of Our Strongest Advantages X Spaces attracted 120,000+ listeners, including 1,601+ peak concurrent listeners, with a deep discussion around MiCA, Stocks and other things. At the same time, Bullet Comment 2.0 went live with avatars, stickers and richer interaction directly around trading. Markets are social. Trading products should understand that. 5️⃣ Building Around What the Market Is Talking About From prediction-market conversations to Robinhood ecosystem activity, we continued moving quickly around the narratives traders are already paying attention to. The goal is not to chase every trend. It is to understand where attention is forming and build useful products and experiences around it. 6️⃣ LBank Labs Keeps Expanding Offline Preparation is underway for our KBW2026 VIP Game Night in Seoul and additional VIP activity around TOKEN2049 Singapore. Online distribution scales quickly, but some of the strongest relationships in this industry are still built face to face. 7️⃣ Localization Is Becoming Real Distribution Spanish and Dutch-language media continued covering LBank across campaigns, TradFi growth and product developments. Global growth is not simply translating a post into ten languages. It is building relevance market by market, community by community. A lot moved this week, from liquidity and payments to community, media and offline expansion. Different engines, same direction. Keep building. 💪 #LBank #Crypto #Web3