Go behind the scenes of Made by Sound. A story of music, collaboration and craft with @fredagainagain1 and NEST Acoustics. Discover how sound brought the Apple Music logo to life, captured entirely in camera. Just music, made visible.

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Apple Music · Oct 21, 2026 · 3:01 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Apple Music

@AppleMusicOct 21

Introducing a new identity for Apple Music, physically shaped by an original composition from @fredagainagain1 and NEST Acoustics.

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Greg Joswiak · Oct 20, 2026 · 8:55 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Greg Joswiak

@gregjozOct 20

Different paths. Different crafts. One shared spark. Check out four emerging designers at Design Miami Paris, each bringing their vision to life with iPhone, iPad Pro, Apple Pencil Pro, and MacBook Pro.

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Marques Brownlee · Oct 21, 2026 · 12:01 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Marques Brownlee

@MKBHDOct 21

NEW VIDEO - iPhone Duo Review: It's Real First Generation Fun! youtu.be/ESABTN4VtrA

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John Ternus · Oct 16, 2026 · 11:27 AM UTC

Dr. Mason Mason (he/him/his) retweeted

John Ternus

@johnternusOct 16

iPhone Duo… a whole new way to iPhone. Pre-orders start today.

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Greg Joswiak · Oct 15, 2026 · 7:45 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Greg Joswiak

@gregjozOct 15

Foldable, versatile, durable, and beautiful. iPhone Duo pre-orders begin tomorrow!

ALT iPhone Duo in star white and night sky, shown side-by-side.

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Noir Yoga · Oct 10, 2026 · 1:14 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Noir Yoga@NoirYogaBKOct 10

On World Mental Health Day, we honor the practice of turning inward, extending compassion to ourselves, and finding balance in mind, body, and spirit. 🙏🏿

🤖 Made with AI

100 Black Men · Sep 11, 2026 · 12:12 PM UTC

Dr. Mason Mason (he/him/his) retweeted

100 Black Men@100BlackMenSep 11

Today we remember September 11, 2001 — the lives lost, the first responders who ran toward danger, and the unity that followed. We honor that spirit of service every day.

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Tim Cook · Sep 9, 2026 · 7:18 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Tim Cook

@tim_cookSep 9

From iPhone Duo, iPhone 18 Pro, and iPhone 18 Pro Max to Apple Watch Series 12, Apple Watch Ultra 4, and AirPods 5… here's a look at all of the latest announcements dropping today! #AppleEvent

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Greg Joswiak · Sep 9, 2026 · 7:12 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Greg Joswiak

@gregjozSep 9

It’s THIN. It’s VERSATILE It’s DURABLE. It fits in your pocket. And it FOLDS. Meet iPhone Duo.

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Tim Cook · Aug 31, 2026 · 3:31 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Tim Cook

@tim_cookAug 31

Sending lots of love to the Apple community on my last day as CEO. My title changes tomorrow, but the love I have for the Apple community never will. Thank you for being a constant source of inspiration. My gratitude is endless, and I’m excited for the next chapter!

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Greg Joswiak · Aug 26, 2026 · 4:08 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Greg Joswiak

@gregjozAug 26

Surprise and shine! It’s almost time for the #AppleEvent, on Wednesday, September 9!

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Dr. Mason Mason (he/him/his) · Aug 19, 2026 · 12:27 AM UTC

Dr. Mason Mason (he/him/his)@EdTechMasonAug 19

Episode 2 Season 4 of Ted Lasso already has me in tears. 😭

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Apple Education · Aug 14, 2026 · 1:00 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Apple Education

@AppleEDUAug 14

When Nishtha discovered app development, she found more than a new skill—she found a new way to imagine her future. See how Apple’s iOS Student Developer Program is helping students across India turn ambition into opportunity. apple.co/industry-ready

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Tim Cook · Aug 13, 2026 · 5:23 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Tim Cook

@tim_cookAug 13

Loved spending time with the team at Apple Highland Village while I was in Houston, Texas. Thanks for a fantastic visit!

ALT Tim with a group of Apple Retail team members at Apple Highland Village in Houston, Texas.

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Apple Education · Aug 13, 2026 · 1:00 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Apple Education

@AppleEDUAug 13

Sheridan College uses Mac and iPad to help students turn ideas into solutions for an ever-changing world. Learn more. apple.com/ca/education/highe…

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Apple Education · Aug 10, 2026 · 1:00 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Apple Education

@AppleEDUAug 10

Try this Freeform activity to create your own #visionboard. It includes a curated palette and digital stickers for you and your class. Visualize your school year. Then bring it to life. Get started: apple.co/BTSvisionboard #backtoschool

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Apple Books · Aug 7, 2026 · 5:03 PM UTC

Dr. Mason Mason (he/him/his) retweeted

Apple Books

@AppleBooksAug 7

Believe in the power of a good book. 📚 Explore Ted Lasso’s reading list, featuring the stories that helped shape his approach to leadership, learning, and becoming the best version of himself. Browse the full collection: apple.co/TedLasso-BooksColle… Stream Season 4 of Ted Lasso on @AppleTV.

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