Founder//CEO of @BEngagedUK & HIFEN Studios | Sports & gaming marketing specialists. Impact investor & board advisor https://nitter.cf/t.co/QGLFmQFPzi
London/Essex
Joined March 2013
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Ehsen Shah retweeted
COMPLEX UK 2.0 🚀
B-Engaged & Complex UK Join Forces For A New Era Of Youth Culture Media
complex.com/pop-culture/a/co…
Ehsen Shah retweeted
Link up with @Giannis_An34 in Paris 🇫🇷
The Greek Freak is coming to Paris on August 11 - and you can meet him with @EWC_EN and Complex.
MORE: esportsworldcup.com/fr/ticke…
Ehsen Shah retweeted
“A toddler in Gaza released from Israeli custody has been returned to his family with suspected torture wounds.”
Read that again.
Ehsen Shah retweeted
this kid was someone’s whole world
when you think of each kid that was killed by america and israel, you have to imagine how many worlds they killed and the generations of trauma they created
if it happened to americans or israelis, they wouldn’t shut up about it for 100 years
Ehsen Shah retweeted
🗣️ @GaryLineker: "The hypocrisy really, the guy's a migrant himself. An economic migrant."
Gary responds to Ratcliffe's controversial comments
Ehsen Shah retweeted
Gaza has gas.
Sudan has gold.
Ukraine has titanium.
Congo has cobalt.
Venezuela has oil.
We live in a society not an economy.
Stop the wars.
Ehsen Shah retweeted
On the The Adam Friedland Show, following a message from Ian Wright, another Arsenal great, Héctor Bellerín sends a message in for Zohran Mamdani.
Bellerín congratulates the Mayor-Elect and fellow Gunners fan, telling him how much his victory means for NYC and the world. #COYG
Ehsen Shah retweeted
There wasn’t a dry eye in the room after Ms. Rachel received a standing ovation for her #GlamourWOTY, and rightfully so.
Quite a surreal moment for @BEngagedUK as our in-house team, HIFEN Studios, developed a creative ideation and full production for the Manchester City 4th kit, with PUMA & EAFC26.
A mammoth project with 100’s of assets integrated into the creative ideas.
The CITY is yours! 🩵🎮
The new 25/26 Man City x @pumafootball x @EASPORTSFC Special Edition Kit is out now!
Ehsen Shah retweeted
Spanish player Héctor Bellerín speaks up again about the genocide in Gaza, this time urging footballers to do more.
“For Ukraine, action was taken very quickly, but now there are other interests.”
A week ago an Imam was stabbed outside a mosque in Hounslow. Yesterday a mosque set on fire in Sussex. Both so called “hate crimes” didn’t see any mainstream media coverage or government comments on the increasing level of Islamophobia (73% increase in 2024). On the weekend in Liverpool a young girl was attacked outside a mosque by a woman - no reporting done.
The UK is in a dire state as it is, on top of that narratives and agendas are at the forefront of British media. With everything else going on in the world, the agendas are becoming clear to see with every passing day.
Sussex mosque burned in arson attack
Emergency services were called to the fire at the mosque in Phyllis Avenue, Peacehaven, at about 9.50pm last night.
The fire caused damage to the front entrance of the building and to a vehicle parked outside.
Fortunately, no one was harmed during the incident, which is being treated as a hate crime.
Sussex Police Detective Superintendent Karrie Bohanna said: “This is a fast-moving investigation, and we are urging anyone with relevant information to report it to us.
“This includes anyone with CCTV, ring doorbell, dashcam, and mobile phone footage in the area at the time.
"We understand the concerns this has caused within the community, and the impact that will be felt by the Muslim community as a result.
"There is already an increased police presence at the scene and there are also additional patrols taking place to provide reassurance at other places of worship across the county.
“Sussex Police takes a zero-tolerance approach to hate crime and there is no place for hate across the county.
“If you have concerns for your safety or experience any hate or criminal behaviour, please speak to an officer or contact us online or by calling 101. Always dial 999 in an emergency.”
Anyone with information about the arson can report it to Sussex Police online or on 101, quoting Operation Spey.
Alternatively contact CrimeStoppers anonymously by calling 0800 555 111.
Our teams across North America & UK delivered a pretty epic advert for Amazon Prime to mark the launch of Alphonso Davies as their ambassador.
A full 360, @BEngagedUK campaign, from talent negotiation through to creative productions (HIFEN Studios)
7-weeks of intense, challenging and most importantly rewarding work across the 2025 Esports World Cup in Riyadh.
There’s a lot to cover but one article from @Campaignmag featuring B-Engaged summarises our work well.
campaignme.com/r9-ronaldo-ka…
Ehsen Shah retweeted
i’m old enough to remember people on here categorically denying israel would *ever* attack a hospital…
BREAKING: The Israel Defence Forces has confirmed it carried out the airstrike on Nasser Hospital in Gaza, which has now killed at least 20 people, including several journalists.
Live updates: trib.al/9lTntfi
📺 Sky 501, Virgin 602, Freeview 233 and YouTube
JOB: Senior Creative | From shooting with global brands, world class athletes and delivering storytelling formats through a social first lens.
We’re on the look out for a sports industry pro who’s looking for that next step in their career.
Visit link below for more info.
jobs.b-engaged.co.uk/jobs/63…
Ehsen Shah retweeted
It’s going to be a lot of fun 🎮⚽️
esportsworldcup.com/
Ehsen Shah retweeted
People reduce Dele Alli’s career to a Mourinho soundbite, ignoring the fact he was abused as a child, grew up in foster care, and still made it to the top of world football. That’s not failure that’s resilience. His story is a success, no matter what comes next.
B-Engaged have successfully been appointed the Sports Athletes activation agency for a second year in a row with Esports World Cup Foundation.
We’ve already delivered 24+ hours work of activations, fan moments, and media features across just one weekend.
From arcade throwbacks to live broadcasts and meetups with finalists, our team delivered high-impact moments across the board.
This is just weekend two of seven…
Ehsen Shah retweeted
Culture is shifting.
@Nike just released a pro-family ad, highlighting Scottie Scheffler’s baby son as a “win”
Children aren’t burdens—they’re blessings.
