Humanizing the #research experience to transform the relationship between companies and their customers. #marketresearch #strategicconsulting #storytelling
Virginia Beach, VA
Joined March 2009
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Ever wonder what your employees are really thinking? With Employee Satisfaction & Experience research, the experts at Insight Safari can help you find out.
Insight Safari retweeted
GM is slashing prices for the Chevy Bolt amid high demand for electric vehicles theverge.com/2022/6/1/231502…
Last night co-founder @saramadlyn dreamed that we sent a market research proposal to @KITHOnline and much to her surprise, she had to meet individually with each member to defend the approach. @Mark_DMcKinney was the tough cookie.
We help our clients decode their customers' beliefs, attitudes, and decisions... even the ones that are hard to comprehend.
What does Insight Safari do? We conduct human-to-human research with everyday people, to help other humans (our clients) better understand behaviors and beliefs.
Sobering fact about food insecurity during the pandemic. #millennialparents #foodinsecurity #theloadtheycarry
We love challenging stereotypes and busting myths ... #millennials #notlazy #theloadtheycarry ow.ly/Lwp850IUOgn
A study of 2000 Millennial parents (conducted by OnePoll) found that the events of 2020 had a major impact on their approach to parenting. ow.ly/sZSu50IPHmB #theloadtheycarry #consumerinsights
Solo parenting is undoubtedly tough, and many Millennial parents are doing just that. Moms and Dads alike are navigating the ups and downs of parenting without a partner. #millennialparents #millennialdads #theloadtheycarry #consumerinsights ow.ly/ilfn50IPecR
Insight Safari is launching a new series, "The Load They Carry," full of eye-opening insights on Millennial parents. #millennials
Stay tuned for bite-sized insights to help you understand this complex consumer. #parents #marketresearch #consumerinsights #theloadtheycarry
All researchers are biased, because they are #human. The best researchers know how to spot their own bias and consider data more objectively. #marketresearch #businessresearch #consumerresearch #cognitivebias
Know how to use your #methodologies and #analytics to get the most reliable results. #marketresearch #customerinsights
How can you make sure your customer experience is a win-win? #consumerinsights #customermindset #winwin #cx
Another way to #destress in 2020: mindful seeing
scientificamerican.com/artic…
In our online community, we asked how people are feeling regarding the civil unrest that is going on around them. There are some pretty powerful and relatable quotes that we want to share. #onlinecommunity #marketresearch
Helping others inspires people to do the same
washingtonpost.com/lifestyle…
Insight Safari retweeted
The dramatic shift in grocery shopping habits is one example of how behavior can shift during a global crisis like this one. What's next? s.hbr.org/2XtpSbu
Helpful tips that the majority of people can benefit from right now!
fastcompany.com/90507524/3-t…
Shopping behavior is fascinating - people love to shop and with the convenience of same day pick up/delivery, or even 2-day shipping, people are not slowing down!
npr.org/sections/coronavirus…