Joe Benso

Five Years of Bored Ape Yacht Club A note to The Best Club on the Internet, Five years is a long time on the internet. It’s long enough to understand what makes something different, and to recognize when it becomes part of people’s lives in a real way. The Bored Ape Yacht Club has always been more than something you scroll past. It’s something people step into, build with, and carry with them. That’s what makes this a Club. Like @mfigge said recently, the Club should live in your world, not just your timeline. That's where we're headed. Here's what that looks like right now. We recently rolled out the new bayc.com - a fresh look, member profiles and directory, an updated store.bayc.com, and more coming soon. It’s a step toward making the Club feel more tangible, more connected, and easier to immerse in. IRL is the Alpha Over the last few weeks, Apes have been mobilizing across the globe through regional meetups, bringing local chapters together in ways that actually matter. We spent 4/20 weekend with Snoop and Dr. Bombay, giving a group of Apes a member-only moment you can’t replicate online. These moments pull people closer together, create and strengthen real bonds, and push the energy of the Club forward. We say Bored Ape, You say Yacht Club We’ve also been thinking about what it actually means to be a Yacht Club - not just the name, but the feeling behind it. That’s starting to take shape. From here on out, you’ll see it show up more clearly in our apparel, our collaborations, and an aesthetic that finally does the Yacht Club name justice. Five years in, and we’re not slowing down. There’s more to share, but for now… thanks for being an Ape. Thanks for being in the Club.