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Replying to @russellcfuller
A new thought…A highly produced and investable combined tier 1 of the sport with a goal of driving revenues that can fund player development. Here’s the “At a glance” of the plan…
The most successful sports leagues own their player pipelines, they take it upon themselves to get the most out of their athletes. Ratios of coaches to players in these sports ranging from 1:2 to 1:6 or more…
Tennis ratios are backwards, 4:1, 6:1…OK if you’re a top player and can fund that but not possible for the majority of players…
What if professional tennis could afford to offer this to its rising athletes via regionally based training centers where the sport can take advantage of scale and provide 1:4 type ratio coaching, including tennis, physical, mental, nutritional, etc.?
This is the core of Professional Tennis League, a concept tour. Much more to the program and happy to share…
I believe a progressive packaging and promotion of the sport’s tier 1 product can drive exponentially greater returns than currently modeled (and projected) and reinvested in ways to position tennis at the top of the sports marketplace…
Let’s make sure we don’t leave any Carlos Alcaraz and Coco Gauff level players and personalities stranded on the roadside because they ran out of gas financially and physically.
This one surely to entertain: Navarro’s best tennis coming? Players disappearing from draws. Can WTA save tennis? Kei and a “discomforting” apology. Venus Dunk Tank. Would you buy a ticket to WTT? Norm's seedy super-spreader hotel. tinyurl.com/bdf282fn
Late post of chat that incl need to add more days to the calendar to accommodate Zverev's ball bouncing, what-when-where is Davis Cup and Billie Jean King Cup and Nat's in the training home stretch for Hyrox Boston. Wall balls to the face! Big topics.
lnkd.in/drWStC3n
US Open betting thoughts, Honey Deuce economics, “cringe” happenings…Sabalenka’s fishnet NOT being one of them cuz, contrary to many, I think she’s pretty fierce in the kit. @usopen @BreakingBack_ @HoneyDeuce @atptour @WTA @usta
tinyurl.com/a3rwujy3
Banger of a session with the lads n lady, drilling down on digits of all sorts that impact tennis. Slams shorting player coffers, college football bullying tennis for milk money, Ginger v the field…Who’s got it right, who’s got it wrong? WANTED: Your thoughts. Holler! @BreakingBack_ @normarcher
open.spotify.com/episode/2K3…
Fresh Breaking Back banter! Norm, Nat, Peter and JB coming outta the gates for season 3. From betting and prediction markets to subcurrents shaping the sport to frustration with tennis fashion, it’s the slant you only get with the squad at Breaking Back. Come hang!!!
@normarcher #wta #atp #tennis
open.spotify.com/episode/6vV…
open.spotify.com/episode/2iS…
Another fab time with my dudes n gal at @BreakingBack_ . Always unfiltered banter about the sport we love and crave. This episode touching on new startup pro tennis league @intennsetennis, the lads talking tennis fashion at @Wimbledon and the best bets on deck for the fortnight with Natalie. Killer content. Enjoy!
Initial release announcing launch of @intennsetennis tennis went live yesterday. Dynamic follow up from CEO Charles Allen here. The hype is very real…
open.substack.com/pub/intenn…
Nothing like ground floor of a startup. This is good stuff… linkedin.com/posts/johnrbutl…
John Butler retweeted
spotify.link/2nPrqYh8aJb
Thank you Breaking Back, for hardcore tennis heads. We got granular on Professional Tennis League, sex appeal, billionaires, tennis takeovers, grass roots & more. Tennis is sooo ripe. @normarcher @CraigTiley @atptour @WTA @ptpaplayers @PIF_en @BillAckman
John Butler retweeted
Replying to @VasekPospisil
Baseline didn’t make sense to me. When the announcement came out, the guaranteed dollars for each ranking threshold had already been surpassed, and the season was far from over. Guaranteeing $300k to players finishing top-100 sounds nice (aside from 100th highest paid athlete in other sports netting millions). But #100 made almost $700k the previous year, so a $300k guarantee isn’t exactly diving headfirst into the trenches with your troops. Good PR move tho. Got a lot of thumbs up responses. If I misunderstood the program, happy to hear some clarity. And would enjoy learning what the fine print was.
John Butler retweeted
Replying to @russellcfuller
A new thought…A highly produced and investable combined tier 1 of the sport with a goal of driving revenues that can fund player development. Here’s the “At a glance” of the plan…
The most successful sports leagues own their player pipelines, they take it upon themselves to get the most out of their athletes. Ratios of coaches to players in these sports ranging from 1:2 to 1:6 or more…
Tennis ratios are backwards, 4:1, 6:1…OK if you’re a top player and can fund that but not possible for the majority of players…
What if professional tennis could afford to offer this to its rising athletes via regionally based training centers where the sport can take advantage of scale and provide 1:4 type ratio coaching, including tennis, physical, mental, nutritional, etc.?
This is the core of Professional Tennis League, a concept tour. Much more to the program and happy to share…
I believe a progressive packaging and promotion of the sport’s tier 1 product can drive exponentially greater returns than currently modeled (and projected) and reinvested in ways to position tennis at the top of the sports marketplace…
Let’s make sure we don’t leave any Carlos Alcaraz and Coco Gauff level players and personalities stranded on the roadside because they ran out of gas financially and physically.
Watching Kotov v Sinner @rolandgarros. Kotov seems a throwback to classic Russian players like Volkov and Chesnokov. So casually efficient. Fun to watch…and he looks like a guy I could have a beer with.
A salute to volunteers…Outnumbering staff sometimes 100 to 1, they are the vital link to an event’s success. Say hi to Phil Caplan, Napoleon Paz and Ed Kelly. Stars from the early generation of Delray Beach Open’s “Court Crusaders”, the squad responsible for managing the courts at the ATP tennis event since 1999, and thankfully, friends and mentors during and since that time. I encourage event producers, attendees, sponsors and supporters to say hi, learn a name and an achievement of those donating their time to a project of their passion, and your passion. Maybe you’ll meet a former NYC undercover cop, a founder of the Special Olympics or a pioneer in technology. I did. Great seeing you yesterday Phil, Nappy, Ed.
spotify.link/2nPrqYh8aJb
Thank you Breaking Back, for hardcore tennis heads. We got granular on Professional Tennis League, sex appeal, billionaires, tennis takeovers, grass roots & more. Tennis is sooo ripe. @normarcher @CraigTiley @atptour @WTA @ptpaplayers @PIF_en @BillAckman
John Butler retweeted
The xx's "Chained" is named Best New Track p4k.in/Nzl1rT
John Butler retweeted
Column: On the day Ray Allen officially joins Miami, much of talk still about Boston palmbeachpost.com/news/sport…
John Butler retweeted
Nude Recreation Week is in full swing! huff.to/Mcvz5L





