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Great session on @CoC_Space about our @Catalyst_onX Fund15 #enterprise proposal with @KraftHeinzCo — engaged audience, substantial discussion 🍅🍅.
Kraft Heinz R&D director joined us, and the #cardano community asked some hard questions. This is exactly how these spaces provide value.
Check out the recording, or #ketchup on the most important topics in this 🧵.
cc:
@Catalyst_onX @Cardano_CF @Cardano @happystaking @DenicioBernier @ZengateGlobal @palmeconomy @CardanoNoodz @MidnightNtwrk @IOHK_Charles @IOGroupNews @dapp_central @CardanoMiyatake @Emurgo_Japan @EPOCHpool @NickValdez @dangambardello @invalid_eutxo @yuta_cryptox @michaeldotada @CardanoChefPool @DamionDutch @InASingleWord @Cardanians_io @ckaraca @JaromirTesar @Jennycitalinda @midnightexplr @CryptoIRELAND1 @angrycryptoshow @cardano_5pc @kingofdahill21 @jonahkoch @marcusubani @heikkiruhanen
A scan takes seconds.
What it shows takes longer to build. Origin, evidence, and the journey from farm to shelf, all in one place.
That is what a product passport gives a shopper that a certificate in a folder never could.
#EmpCo #traceability
Open Food Chain retweeted
8/10 @openfoodchain turns compliance into revenue.
It transforms traceability, certificates, and supplier data into scannable product passports, with every claim linked to its evidence and review status, anchored on Cardano's public infrastructure.
openfoodchain.com/
Kraft Heinz R&D Director + @MariekeOFC on our @Catalyst_onX #enterprise proposal:
This isn't "build it and hope enterprises adopt." @KraftHeinzCo is co-funding and driving. Every $ADA funded = tripled (OFC + Kraft Heinz match).
The vision: #Cardano as the unified trust layer for food traceability. Shared standards. Open source APIs. $11 trillion industry.
Our proposal is about delivering boardroom proof that the network works for Fortune 500 supply chains.
Check out the full video interview👇
@Catalyst_onX @Cardano_CF @Cardano @happystaking @DenicioBernier @ZengateGlobal @palmeconomy @CardanoNoodz @MidnightNtwrk @IOHK_Charles @IOGroupNews @dapp_central @CardanoMiyatake @Emurgo_Japan @EPOCHpool @NickValdez @dangambardello @invalid_eutxo @yutazzz @michaeldotada @CardanoChefPool @DamionDutch @InASingleWord @Cardanians_io @ckaraca @JaromirTesar @Jennycitalinda @midnightexplr @CryptoIRELAND1 @angrycryptoshow @cardano_5pc @kingofdahill21 @jonahkoch @marcusubani @heikkiruhanen
From Field to Fork 🌱🍅🌍
A powerhouse Powered by Cardano conversation with @MariekeOFC of @OpenFoodChain and Mischa Stevens, Innovation Director & R&D at 46B food multinational @KraftHeinzCo.
We break down how a giant like Kraft Heinz actually operates—and why that’s 🔥 for Cardano.
This @Catalyst_onX proposal starts with tomatoes, where Kraft Heinz controls 11% of the global market 🍅. And that’s just one product.
If successful, tomatoes lead the way → other foods follow → doors open for the entire 11T global food industry on @Cardano. 🚀
Even stronger: OpenFoodChain and Kraft Heinz are matching the funding ask themselves.
cc @krissbaird @Josi_sndnc @indi_gital @Cardano_CF @Elkconnect_web3 @DenicioBernier @ZengateGlobal
🙏 If you value deep visibility for real Cardano projects, give us a follow.
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On verifying organizational identity on-chain:
That's the verifiable credentials layer, where several ecosystem partners are already building. We'll integrate as we scale: @Fairway_global @_MrHunt_ @MidnightNtwrk @Cardano_CF @IOG_Eng #Veridian.
🚀 Learn more, and vote YES to enterprise adoption as soon as @Catalyst_onX voting launches:
📢 @coc_space recording: nitter.cf/coc_space/status/20114…
📄 @Catlyst_onX proposal – Kraft Heinz scaling #enterprise food traceability on #cardano: catalystexplorer.com/en/prop…
Come meet us and @KraftHeinzCo's Director of Innovation and R&D to discuss food traceability, enterprise adoption on #Cardano, and our @Catalyst_onX Fund 15 proposal on @coc_space:
- Starting in 15 minutes!
- Space: nitter.cf/coc_space/status/20114…
@Catalyst_onX @Cardano_CF @Cardano @happystaking @DenicioBernier @ZengateGlobal @palmeconomy @CardanoNoodz @MidnightNtwrk @IOHK_Charles @IOGroupNews @dapp_central @CardanoMiyatake @Emurgo_Japan @EPOCHpool @NickValdez @dangambardello @invalid_eutxo @yutazzz @michaeldotada @CardanoChefPool @DamionDutch @InASingleWord @Cardanians_io @ckaraca @JaromirTesar @Jennycitalinda @midnightexplr @CryptoIRELAND1 @angrycryptoshow
Come meet us and @KraftHeinzCo
's Director of Innovation and R&D to discuss food traceability, enterprise adoption on #Cardano, and our @Catalyst_onX Fund 15 proposal on
@coc_space!
Okay, @Catalyst_onX, voting launch postponed. It has been a fantastic rehearsal launch—we stand by for the real one!
ℹ️ Please read the update about today's scheduled start of Fund15 Voting:
projectcatalyst.io/blog/upda…
Launch day for @Catalyst_onX voting! Check out our proposal with @KraftHeinzCo to scale #enterprise food traceability on #Cardano 🍅.
🤝 Meet us and Kraft Heinz's director of innovation and R&D:
- 14 Jan, 2:30pm UTC / 3:30pm CET: Cardano over Coffee space (@CoC_Space)
- 21 Jan, 3pm UTC / 4pm CET: @Catalyst_onX Townhall breakout room.
Learn more:
- Our proposal: projectcatalyst.io/funds/15/…
@Catalyst_onX @Cardano_CF @Cardano @happystaking @DenicioBernier @ZengateGlobal @palmeconomy @CardanoNoodz @MidnightNtwrk @IOHK_Charles @IOGroupNews @dapp_central @CardanoMiyatake @Emurgo_Japan @EPOCHpool @NickValdez @dangambardello @invalid_eutxo @yutazzz @michaeldotada @CardanoChefPool @DamionDutch @InASingleWord @Cardanians_io @ckaraca @JaromirTesar @Jennycitalinda @midnightexplr @CryptoIRELAND1 @angrycryptoshow @cardano_5pc
Launch day for @Catalyst_onX voting! Check out our proposal with @KraftHeinzCo to scale enterprise food traceability on Cardano 🍅.
🤝Come meet us and Kraft Heinz's director of Innovation and R&D:
- 14 Jan, 2:30pm UTC / 3:30pm CET: Cardano over Coffee space (@CoC_Space)
- 21 Jan, 3pm UTC / 4pm CET: @Catalyst_onX Townhall breakout room.
Learn more about our proposal 👇
@Catalyst_onX @Cardano_CF @Cardano @happystaking @DenicioBernier @ZengateGlobal @palmeconomy @CardanoNoodz @MidnightNtwrk @IOHK_Charles
@IOGroupNews @dapp_central @CardanoMiyatake @Emurgo_Japan @EPOCHpool @NickValdez @dangambardello @invalid_eutxo @yutazzz @michaeldotada @CardanoChefPool @DamionDutch @InASingleWord @Cardanians_io @ckaraca @JaromirTesar @Jennycitalinda @midnightexplr @CryptoIRELAND1 @angrycryptoshow @cardano_5pc
At OpenFoodChain, we are already moving our production cacao tracking with EU Deforestation Regulation claims onto Cardano. The next step is to scale enterprise food traceability on Cardano with @KraftHeinzCo 🍅 and our joint @Catalyst_onX Fund15 proposal.
Read our proposal: projectcatalyst.io/funds/15/…
Listen to our first @coc_space: nitter.cf/coc_space/status/20070…
Launch day for @Catalyst_onX voting! Check out our proposal with @KraftHeinzCo to scale #enterprise food traceability on #Cardano 🍅.
🤝 Meet us and Kraft Heinz's director of innovation and R&D:
- 14 Jan, 2:30pm UTC / 3:30pm CET: Cardano over Coffee space (@CoC_Space)
- 21 Jan, 3pm UTC / 4pm CET: @Catalyst_onX Townhall breakout room.
Learn more:
- Our proposal: projectcatalyst.io/funds/15/…
@Catalyst_onX @Cardano_CF @Cardano @happystaking @DenicioBernier @ZengateGlobal @palmeconomy @CardanoNoodz @MidnightNtwrk @IOHK_Charles @IOGroupNews @dapp_central @CardanoMiyatake @Emurgo_Japan @EPOCHpool @NickValdez @dangambardello @invalid_eutxo @yutazzz @michaeldotada @CardanoChefPool @DamionDutch @InASingleWord @Cardanians_io @ckaraca @JaromirTesar @Jennycitalinda @midnightexplr @CryptoIRELAND1 @angrycryptoshow @cardano_5pc