Latifat Adebayo-Ohio

13 YEARS. ONE DREAM. AND NOW, A WHOLE NEW CHAPTER! 🚀 In 2013, I founded @MakingOfChamps after Nigeria returned from the London 2012 Olympics without a single medal. I wanted to help put Nigeria back on the map in global athletics. What followed has been an extraordinary journey, developing athletes through our Athletics Academy, building MTN CHAMPS, and telling Nigerian athletes' stories at Olympic Games and World Championships. Along the way, we learned something powerful - every great achievement deserves a great story, and now we're taking that belief into a whole new arena! I'm delighted to announce that Making of Champions is launching @Imaging__X in partnership with SONY!🎬📸 Our relationship with Sony grew out of our work at the 2023 World Athletics Championships in Budapest, where we first used Sony cameras, and the 2025 Championships in Tokyo, where Sony supported our media coverage. Now, through Imaging X, we're bringing workshops, masterclasses, industry networking and opportunities to trial Sony's professional cameras and lenses free of charge to Nigerian filmmakers, photographers and other visual storytellers. We began in October with 30 creatives from film, fashion and sports in our pre-launch event, joined by Sony imaging experts from Dubai and Cape Town. This week, we have now fully launched in Lagos with training for up to 100 filmmakers and photographers! I'm grateful to Sony for believing in this vision, and to the MoC team and everyone who has helped build this journey. And no, we're not leaving sports behind. We're building on everything we've learned through sports. 13 years ago, our mission was to help the world see Nigeria and Africa differently. Today, our mission is to help more Nigerians show the world what they can create. Welcome to IMAGING X, and trust me, we're only just getting started! 🚀 #ImagingX #MakingOfChampions #Sony