Helping real estate pros master tech & stay ahead of the game! 🚀🔑 Smarter tools, bigger wins, brighter futures.
San Luis Obispo, CA
Joined March 2010
- Tweets11.7K
- Following911
- Followers3.3K
- Likes148
What if finding your dream home were as easy as describing it?
The Greater Lansing Association of REALTORS® (GLAR) has launched Smart Search, allowing Mid-Michigan homebuyers to search MLS listings using everyday language instead of endless filters and checkboxes.
🔎 Buyers can describe their ideal home, search in more than 50 languages and connect directly with listing agents.
🌎 Sellers benefit, too! Through Cribio, part of Broker Public Portal, local listings gain exposure across 537 real estate markets in 24 states.
See how GLAR is making home search easier and expanding listing visibility nationwide: zurl.co/hKFxQ
#retechnology #MLS #RealEstateTechnology #HomeSearch #RealEstateInnovation
🌮 The best tacos in town might be better marketing content than your latest listing.
Your followers aren't always thinking about buying or selling a home. But they ARE interested in local restaurants, community events and neighborhood recommendations.
@ConstantContact explores how agents can use Canva and email marketing to turn everyday local content into stronger relationships and a more memorable real estate brand.
The idea? Be interesting first. Be their agent second.
➡️ Read the full article here: zurl.co/1dhGI
#RealEstateMarketing #SocialMediaMarketing #RealEstateAgents #retechnology
What happens when AI reads your listing before a buyer does?
With Zillow, Redfin and others now available through ChatGPT, buyers can search for homes by asking questions instead of selecting filters.
But can AI answer those questions using the information in your listing?
@planitar explores five questions buyers are asking and why details like room dimensions, floor plans and virtual tours are becoming increasingly valuable.
Is your next listing ready for an AI-powered home search?
👉 Read the full article: zurl.co/TvOHq
#AIinRealEstate #RealEstateAgents #ListingMarketing #iGUIDE #retechnology
🤖 “I think it’ll get crazy before it settles down.”
That's how Dominik Pogorzelski, President, MLS at @restb_ai describes the future of agentic AI in real estate.
In Episode 10 of Inside AI with The REAL AI Guy, Kevin Hawkins talks with Dominik about the surprising property details AI finds missing from listings, the evolution of computer vision and why the industry's rush toward autonomous AI deserves caution.
After nearly a decade helping bring AI to real estate, Dominik has some fascinating predictions about where it's headed next.
🎥 Watch the full conversation: zurl.co/mwzYq
#AIinRealEstate #MLSLeadership #RealEstateTechnology #InsideAI #retechnology
Your top agents may already be thinking about their next move. Is your brokerage giving them enough reasons to stay?
Retaining top producers takes more than competitive commission splits. Agents want technology that helps them find opportunities, strengthen client relationships and close more deals.
Join @MoxiWorks and RE Technology for a free webinar exploring how brokerages can put AI and existing client data to work.
You'll learn how to:
✅ Uncover missed business opportunities hiding in your database
✅ Use AI to help agents act on client signals at the right time
✅ Measure the value of your technology investments
✅ Build a stronger agent retention strategy for 2027
📅 Thursday, Nov. 12 | 1 p.m. ET / 10 a.m. PT
🔗 Register here: zurl.co/NjQZr
#retechnology #MoxiWorks #BrokerageLeadership #AgentRetention #RealEstateAI
IDX has become the Kleenex of MLS data. But is that creating confusion about who can use listing data and how?
Data feeds, data payloads and data rights are often lumped together under the term "IDX." Yet each has a different meaning, especially as MLS data powers AI, analytics and new real estate technologies.
@SaulKlein explores why these distinctions matter and what they mean for MLS data governance, licensing and control.
Does the industry's vocabulary need to catch up with how MLS data is being used?
🔥 Read the full article here: zurl.co/cZuyP
#MLSLeadership #MLSData #DataGovernance #retechnology
🏡 Three moments can make or break your next real estate deal. Are you making the most of them?
The listing appointment. The buyer tour. The moment a past client starts thinking about moving again. Each is an opportunity to demonstrate the local expertise clients can't get from a Zestimate or a generic market report.
LiveBy Local explores how neighborhood-level data can help agents win listings, build buyer confidence and stay top of mind with past clients.
Are you bringing the right information to these conversations?
💡 Read the full article here: zurl.co/x07dB
#RealEstateAgents #RealEstateMarketing #LocalMarketData #retechnology
🏛️ New laws and legislative proposals could change how MLSs handle listing data, transparency and AI-altered property photos.
What's already law, and what's still being debated?
📌 The ROAD to Housing Act is now law.
📌 States are addressing AI-altered listing images.
📌 New listing transparency requirements are taking effect.
📌 Federal privacy, AI and housing funding proposals remain unresolved.
@councilofmls breaks down these federal and state developments and identifies the issues MLS leaders should be watching.
👉 Read the full article here: zurl.co/3ORIS
#MLSLeadership #RealEstatePolicy #ListingTransparency #retechnology
🏡 Some of the most promising real estate opportunities begin long before a home goes on the market.
When aging parents need to move into senior living, families face difficult decisions about care, finances and what to do with the family home.
Mom's House explores how agents can become trusted Senior Transition Specialists, help families navigate these decisions and potentially earn referral fees alongside real estate commissions.
Could helping families through senior transitions open a new source of business?
💡 Find out more: zurl.co/PmWt2
#RealEstateAgents #SeniorLiving #RealEstateLeads #retechnology
🤖 AI is getting smarter. But who's helping real estate agents keep up?
From overlooked features to privacy settings and technical headaches, AI is creating a new support challenge for the real estate industry.
@floridarealtors explores why human tech support could become an increasingly valuable MLS and association benefit.
Is AI training enough, or do agents need someone they can call when things go wrong?
👉 Read more here: zurl.co/3wBmQ
#AIinRealEstate #MLSLeadership #TechSupport #retechnology
What if your real estate marketing kept working even when you weren't?
Between showings, closings and client calls, finding time to create content and stay visible online can feel like another full-time job. But AI and automation can help you do more without spending more hours at your desk.
Join us for Certified High-Level Digital Influencer, a free webinar exploring how to:
✅ Build a content strategy that extends your reach
✅ Use AI to streamline content creation
✅ Connect SEO, social media and lead generation
✅ Automate marketing workflows and follow-up
Ready to spend less time managing your marketing and more time growing your business?
📆 Date: Nov 3 at 1PM ET / 10AM PT
✍️ Register here: zurl.co/ipL0E
#RealEstateMarketing #RealEstateAI #MarketingAutomation #retechnology
🤖 What happens when someone helping bring AI to the real estate industry admits she still doesn't completely trust it?
In Episode 9 of Inside AI with The REAL AI Guy, Kevin Hawkins sits down with Meagan Fowler, COO of Voiceflip, who describes herself as an "educated AI skeptic."
Their conversation explores why AI needs to know when to say "I don't know," the risks of giving AI too much control and how MLSs and associations can use AI without sacrificing accuracy or human judgment.
Is a little skepticism exactly what the real estate industry needs as AI adoption accelerates?
▶️ Watch the full interview here: zurl.co/wZwas
#AIinRealEstate #MLSLeadership #ArtificialIntelligence #InsideAI #retechnology
The next generation of real estate websites is about more than good design. It's about what happens behind the scenes.
How well does your website connect with your CRM, marketing, lead generation and AI tools?
@DeltaMediaGroup is putting those connections front and center with a redesigned website showcasing hundreds of real estate website examples, integrated AI capabilities and a closer look at how its technology works together.
Our latest article explores what's new, including resources that can help agents and brokers rethink their online presence and evaluate their technology options.
👉 Take a look here: zurl.co/fNg2k
#RealEstateTechnology #RealEstateMarketing #AIinRealEstate #retechnology
🏡 What if MLSs could take full control of their listing data while bringing AI into everyday operations?
@SolidEarth has introduced Recursive, a connected suite of tools that combines an MLS platform, association management software and AI capabilities.
The new technology promises:
🔹 MLS-owned data storage with no additional access fees
🔹 AI-powered listing search, data entry and market reports
🔹 Built-in safeguards to enforce local MLS rules
🔹 Centralized tools for managing operations and data access
Could greater data independence change how MLSs approach their technology partnerships?
💬 Read more about Solid Earth's new offerings here: zurl.co/NP9Ah
#retechnology #MLS #RealEstateTechnology #ArtificialIntelligence
🏠 Can a real estate agent be thriving professionally while falling apart personally?
Absolutely. And the warning signs may be hiding in plain sight.
In his latest Real Answers column, behavioral expert Lee Goldstein explores how agents can become overwhelmed whether they're struggling to close deals or enjoying their most successful year yet.
He examines how feeling powerless can lead to chronic stress, why the progression from overwork to emotional withdrawal is easy to miss, and how the real estate industry's response to burnout can sometimes make matters worse. An agent who suddenly stops answering calls or showing up may be experiencing something far more serious than a rough week.
Are brokerages doing enough to recognize when high-performing agents are struggling?
💡 Read the full article here: zurl.co/Dfetu
#retechnology #RealEstateAgents #AgentWellness #MentalHealth #RealEstateBrokers
What happens when an agent needs help during a showing? 🏠
Background checks and identity verification are important safety precautions, but what happens when a situation turns dangerous?
Join us for a free webinar to hear association leaders share how their organizations are using Domii's safety technology to help protect agents, encourage adoption and provide year-round safety education.
Is your organization's safety program prepared for real-world emergencies?
📆 Date/Time: Wednesday, Oct. 28 at 1PM ET / 10AM PT
✍️ Register here: zurl.co/AJpdt
#REALTORSafety #MLS #RealEstateTechnology #retechnology
🏡 AI can make a listing photo look picture-perfect. But can buyers trust what they're seeing?
As MLSs introduce stricter rules for AI-edited listing photos, transparency is becoming an increasingly important part of real estate marketing.
From unedited photos and floor plans to measured room dimensions and 3D virtual tours, @planitar shares five ways agents can help buyers feel more confident about what they're seeing online.
Which of these do you think matters most to today's buyers?
💬 Read the full article here: zurl.co/D46Kc
#retechnology #RealEstateMarketing #RealEstateTechnology #AIinRealEstate
🏡 What happens when an MLS gives home buyers a direct connection to accurate listing data and local agents?
@elevatemls is doing just that with a new consumer home search site powered by Broker Public Portal's Cribio platform. The site offers ad-free home searches, directs inquiries to listing agents and includes a special feature to help military families find relocation specialists.
🔗 Read more here: zurl.co/wmCRy
#retechnology #MLS #RealEstateTechnology #BrokerPublicPortal
🏢 A commercial property may check all your client's boxes, but what about everything happening beyond its property lines?
Demographics, consumer spending, nearby businesses and traffic patterns can reveal important clues about a location's potential.
This article takes a detective-style approach to commercial real estate research, showing how agents and brokers can use RPR to investigate a property's surroundings, uncover new questions and bring more informed insights to client conversations.
What do you investigate first when evaluating a commercial location?
🔎 Follow the clues in the full article: zurl.co/I7cnI
#CommercialRealEstate #RealEstateAgents #RPR #RealEstateTechnology #retechnology
How many of your technology benefits do members actually use every day?
MLSs and associations offer an expanding lineup of tools and services, but transaction management has the potential to deliver value with every deal.
A new article from @floridarealtors explores what makes transaction management a valuable member benefit, using @formsimplicity as an example. From keeping forms current and workflows connected to providing reliable support, learn what organizations should look for when evaluating these solutions.
Are you evaluating technology based on its features or the value members experience when they use it?
💼 Read more here: zurl.co/q2NK4
#MLSLeadership #AssociationLeadership #TransactionManagement #retechnology
