ReFiBuy retweeted
31% of US shoppers say they'd trust AI to make a purchase for them. 60% say they'll use AI for at least one shopping task.
An agent can't recommend a product it doesn't understand. It can't build a cart around inventory it can't verify.
retailgentic.com/p/october-a…
ReFiBuy retweeted
61% of AI shoppers research on one platform and buy somewhere else. That's from CivicScience's new Agentic Retail Report, which also puts AI shopping adoption at 37% and climbing for eight straight months...
Read the full article: retailgentic.com/p/october-a…
ReFiBuy retweeted
The sale gets won during the agent's research phase. Specs, fit, compatibility and delivery dates all need clear answers so your product is still in the running when the shopper takes over.
Take a look at the full data recap: retailgentic.com/p/october-a…
ReFiBuy retweeted
Holiday AI forecasts are everywhere, here is our quick rundown: retailgentic.com/p/october-a…
Each number measures something different. Taken together, they say AI is shaping holiday discovery and comparison in a big way.
Ten people sent us McKinsey's new agentic commerce report, so we read it.
The stat that matters: AI searches hitting structured product catalogs convert at about 2x the rate of searches running on scraped or stale data.
mckinsey.com/capabilities/gr…
ReFiBuy retweeted
Ads are coming to AI. Someone should keep an eye on them. 👀
Meet AdGentic, a new show from @ReFiBuyAI about advertising in the agentic era, hosted by @KiriMasters.
Trailer's up. Episode 1 is live (fair warning: swear word in the title).
youtube.com/channel/UCZoauft…
The ReFiBuy Media Network has a new show, and it covers the part of agentic commerce that’s about to get very crowded: the ads.
Ads are coming to AI. Someone should keep an eye on them. 👀
Meet AdGentic, a new show from @ReFiBuyAI about advertising in the agentic era, hosted by @KiriMasters.
Trailer's up. Episode 1 is live (fair warning: swear word in the title).
youtube.com/channel/UCZoauft…
Voice assistants were supposed to make shopping easier. Nobody said they wouldn’t have a sponsor.
As AI agents start finding, recommending and buying products for us, the ad business is about to get very interesting. We’re launching something to dig into exactly that.
Coming soon from the ReFiBuy Media Network.
Ads in AI shopping helped shoppers more often than they hurt.
Shoppers rated the ones they noticed at least as useful as Google Search ads in 71% of responses. The ones that backfired got the product, size, brand or destination wrong.
Sponsored results in the full study: refibuy.ai/study?utm_source=…
#AgenticCommerce #AIShopping #RetailMedia #ChatGPTAds #ProductData
You asked your AI assistant for help. It had other plans.
Shopping is moving into AI conversations, and advertising is following it there. What happens to brands, retailers and shoppers when the ad shows up inside the answer?
Something new is coming from the ReFiBuy Media Network. Advertising has entered the chat.
(Elsie is still waiting on her bully sticks.)
77% of opening requests in our study were full natural-language prompts. Keyword-style searches made up 17%.
And in 59% of tasks, shoppers never sent a follow-up. The first answer has to get it right.
More on how shoppers asked: refibuy.ai/study?utm_source=…
#AgenticCommerce #AIShopping #Ecommerce #ConversationalCommerce #ProductData
Every AI shopping answer has three parts: product cards, the written answer and offer cards.
In ChatGPT, 84% of final product choices came from a product card. The first offer card got 76% of seller choices.
All four findings in the full study: refibuy.ai/study?utm_source=…
#AgenticCommerce #AIShopping #Ecommerce #ChatGPT #ProductData
Three shoppers in our study caught prices that didn't add up: a card that didn't match the seller's page, a price for the wrong package size, two prices on one screen.
Your product card and your product page have to agree.
More moments like these in the full study: refibuy.ai/study?utm_source=…
#AgenticCommerce #AIShopping #Ecommerce #ProductData #HolidayRetail
Live: ChatGPT-6 Generative UI and Agentic Commerce User Experience Impact nitter.cf/i/broadcasts/1RKZzBNBn…
The fear: AI shopping becomes a race to the bottom on price.
In our new study of ChatGPT shopping, specs were the top trust reason in 35% of tasks. Brand familiarity came next at 29%. Price was 18%. Reviews and ratings: 2%.
Full trust breakdown in the study: refibuy.ai/study?utm_source=…
#AgenticCommerce #AIShopping #Ecommerce #ProductData #RetailStrategy
Getting recommended in ChatGPT is only the start. In our new study of 224 AI shopping tasks, 84% of final product choices came from a product card, and 76% of seller choices went to the first offer card.
Full study + 8 recommendations: refibuy.ai/study?utm_source=…
#AgenticCommerce #AIShopping #ChatGPT #Ecommerce #ReFiBuy
ReFiBuy retweeted
AI in commerce is moving beyond experimentation and into real-world implementation.
In this short of the In/Organic Podcast, host @cehassold joined by @scotwingo, founder of @ReFiBuyAI, at the Retail Club AI Festival to unpack how AI is reshaping commerce, product discovery, and the customer experience.
They explore the rise of AI shopping and personal agents, why vertical specialization matters, and why successful AI products need to meet customers where they are in their adoption journey.
Watch the conversation for Scott’s perspective on where AI-powered commerce is heading next.
youtu.be/txo0BYOnxu8
ReFiBuy retweeted
1/6
Excited to share a new AI shopping study from my team at Clickstream Solutions, commissioned by @ReFiBuyAI
The full 39-page report is free.
On Amazon, whoever won the Buy Box got most of the sales.
ChatGPT has its own version: the offer card. In our new study with Clickstream Solutions, 76% of shoppers picked the first seller offer they saw. The second got 14%.
Full study + 8 recommendations for brands and retailers: refibuy.ai/study?utm_source=…
#AgenticCommerce #AIShopping #Ecommerce #ChatGPT #ProductData
