A partner to clients in people-based marketing, identifying real people, leveraging that data to create personalized experiences, and measuring that over time.
Baltimore, MD
Joined November 2008
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Join me in supporting March of Dimes on Giving Day! Let's protect the health of every family together. Donate now: marchofdimes.org/donate-now
What do brands & agencies need to know about the return to M&A activity this year? Read about #acquisition strategy with @MediaPost & @Merkle’s @michaeljmclaren: bit.ly/3DRd9Ec
How are #Shoptalk2022’s business leaders creating meaningful customer experiences? @Merkle’s Jen Gulling & @brandingjanine share: bit.ly/3um8eYB
How does automated third-party verification work with #CM360? @Merkle | @CardinalPath shares: bit.ly/370fXCU
#MerkleProud to see @Merkle shortlisted for the @Campaignmag Global Agency of the Year in the Consultancy category! Check out the full list: bit.ly/3KhgJKd
Getting the technology right is only one consideration. @Merkle's @margiechiu shares common reasons for failure of digital transformation: bit.ly/3ueQLBr
.@Merkle won Best @Salesforce Commerce #Cloud Agency in the 2021 @Yotpo Partner Awards for its work with Legendary Whitetails @DeerGear! #MerkleProud #ecommerce bit.ly/3NRg1Wb
“Innovation can happen even in long-established channels.” Read about the power of #directmail for #personalization with @TheDrum, @Merkle’s Chris Pritcher, & @Clinch’s @OzEtzioni: bit.ly/3KeQdkr
#MerkleProud to have @Lenovo partner with @dentsuintl and @Merkle #B2B to deliver #paidmedia capabilities. Read more: bit.ly/3K8qZV7
Why do #B2B marketers need their foot on the gas right now? @Merkle’s @michaeljmclaren talks about how buyers are taking a self-directed approach with @Forbes: bit.ly/36OwXMm
"All the major clients that we have are looking at @SnowflakeDB for either its data-sharing capability or multicloud architecture." Ankur Jain of @Merkle shares more about the partnership: bit.ly/3rhWkNN
How can you nurture your career from home? @Medium & @DeltapathDavid interview @Merkle’s Global #Analytics Leader @traciekambies: bit.ly/35yjwQ6
Contactless payment increased 150% in less than a year. @TheDrum features @Merkle’s #ShopNXT’s retail innovations, #ScanAndKnow and #UnboxIt, to talk about the future of app-free assistance: bit.ly/3Lsh3WA
Why should every brand act like they’re #DTC? Register now for part three of @Merkle’s #CX Imperatives webinar series, April 21 ET at 11 am: bit.ly/3wYAPFn
.@MerkleEMEA & @RefugeeForce are working together to prepare paths to employment for Ukraine refugees. #MerkleProud. Read this article from @decisionmarket to learn more: bit.ly/3x0fPh8
“Offer Bonus Incentives.” Check out this article for @Merkle’s SVP Barry Fiske’s take on elevating business #SearchEngineRankings: bit.ly/3iR5H20
Is your #CEO prepared to field media questions about social issues? @Forbes Communications Council members like @Merkle’s @Merkle_Erin offer tips for communications teams: bit.ly/3NyajID
How will marketers determine customer locations without IP address tracking? Read more from @Merkle's Andrew Stark on the new @GoogleAnalytics 4 update. bit.ly/3iOsKdZ
83% of #GenZers feel that brands should take a stance on social issues. Download @Merkle’s ebook to learn how promotions motivate people to become invested in your mission. bit.ly/3tPQV1Q
Fearless. Unstoppable. Woman. Congrats to Olympia Mantsios, global VP, #data and #analytics, @dentsuUSA Health on being inducted into @MMMnews 2022 Women of Distinction #MMMWomenofDistinction bit.ly/3NwHCvQ