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Always commerce. We are SHOPPER, We live retail. We optimise and transform digital commerce through insight, technology and creativity.

20 Margaret St, London
Joined November 2013
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#COVID19 has impacted us all in many ways in particular our relationship with #health and #fitness. How will we stay fit in the future? Is the #gym dead or is the home gym here to stay? bit.ly/FitForTheFuturev1
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It all started with a simple, yet focused, idea – Let’s put the shoppers' experience first. Here at The Shopper Agency we continuously explore, define and invent ways to #shop across #Social, #Online, #Amazon and #Instore. vimeo.com/445500840
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Brand conversations around adopting the subscription model are once again circulating. Take a look at The Shopper Agency's founder Martin Fawcett's warnings and advice on the subject by checking out the full article in the Retail Gazette: #subscription retailgazette.co.uk/blog/202…
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The health & beauty industry is evolving and undergoing a technological revolution. In this video we explore a snapshot view of how consumers are shopping health and beauty in 2020 and how retailers can market to their audiences accordingly. #retailmarketing #healthandbeauty
Our 4th health & beauty blog post discusses the subscription model. We explore its growing popularity and how brands can utilise it to address pain points with their audiences. #healthandbeauty #consumerinsight #retailmarketing #retailstrategy #brands bit.ly/2ZSsRMU
''Whilst #consumers are not a homogenous mass and shop differently, it seems clear that a desire for #convenience and a sense of #community community is shared by all.'' The Shopper Agency's Founder Martin Fawcett reveals all in The Generation Game. lnkd.in/dphXnmn
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In our third blog post in our Health & Beauty series, we explore several key sustainability consumer macro trends within the industry including attitudes towards recyclable packaging, ingredient transparency and blue beauty. Full series in our blog! lnkd.in/e5URSVm
In our July Shopper First round-up we reveal the #brands that are bringing #creativity, #convenience and #connectivity to shoppers across physical and #digital platforms. Find out more here! #shoppers #digital #Retail bit.ly/JulyShopperFirst
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We explore why inclusion matters, #generational attitudes, #trends influencing how we #shop and #brands that are leading the way in the #healthandbeauty industry. Stay tuned for our next blog post on sustainable beauty! #healthandbeauty #brands bit.ly/Beautyedition
The pandemic has catalysed many existing consumer macro trends within the health and beauty industry. In this article we explore a few, including the rise of the subscription model, AI and AR advancements and the adoption of new e-commerce marketplaces. theshopperagency.com/blog/po…
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In our latest #ShopperFirst round-up we take a look at how #brands are bringing #creativity, #convenience and #connectivity to shoppers against the backdrop of #COVID19 COVID. Find out more here! bit.ly/2Aj9iU1
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Over 50% of Gen Z's will have babies later, suggesting 40% of Betas will grow up an only child! In a series of 6 articles Martin Fawcett, MD at The Shopper Agency explores generational shopping in a time where you can shop anytime, anywhere. Link in bio. #consumerinsight #retail
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85% of parents say their daily purchases are influenced by their Gen Alpha's In a series of 6 articles Martin Fawcett, MD at The Shopper Agency explores generational shopping in a time where you can shop anytime, anywhere. Link in bio! #consumerinsight #retail #retailmarketing
70% of Gen Z-ers post unique content to their social channels every day! In a series of 6 articles Martin Fawcett, MD at The Shopper Agency explores generational shopping in a time where you can shop anytime, anywhere. Link in bio. #consumerinsights #Retail #retailmarketing
Taking a look at brands’ newest ventures and innovations across both physical and digital platforms. We highlight the brands bringing creativity, convenience and connectivity to shoppers against the backdrop of COVID. Link in bio #retailinsight #brands linkedin.com/posts/the-shopp…
80% of Millennials check prices on their phone whilst shopping in-store. In a series of 6 articles Martin Fawcett, MD at The Shopper Agency explores generational shopping in a time where you can shop anytime, anywhere. Link in bio. #consumerinsights #Retail #retailmarketing
X-ers: 3X more likely to abandon an online search if the price isn't visible! In a series of 6 articles Martin Fawcett, MD at The Shopper Agency explores generational shopping in a time where you can shop anytime, anywhere. Link in bio. #consumerinsights #Retail #retailmarketing
Amazon is 55% of Boomers first choice for convenience. In a series of 6 articles Martin Fawcett, MD at The Shopper Agency explores generational shopping in a time where you can shop anytime, anywhere. Link in bio for the full series. #consumerinsights #Retail #retailmarketing
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This year the team at The Shopper Agency took to the high street to see Christmas in retail through the lens of the shopper and how Christmas ads have impacted the overall experience. Here’s our breakdown of the good, the bad and the ugly. Enjoy! bit.ly/ChristmasRetailAdvert…