Improving the parts doesn't improve the whole. There is no point in adding fancy electric gates to your house if a burglar can still jump over the wall.
In 2013, Beldent, an Argentinian chewing gum brand, ran an experiment.
It is an example of "nudge theory". It begs the question "What simple nudges could you use to make it more likely that you get the outcome you want?"
I must start chewing gum...
youtube.com/watch?v=sk7A56KV…
Optimizing Each Part of a Firm Doesn’t Optimize the Whole Firm buff.ly/1NLoGl1 via @Digitaltonto
Cutting out the Bells and Whistles: How to Avoid Overwhelm buff.ly/3fgwHVN
False Positive, False Negative and the Boy Who Cried Wolf buff.ly/38mAi0z
Holding people's feet to the fire, and other stupid ideas
buff.ly/33HJMBS













