Lane

You all asked, so I’m finally launching a company. I’m starting with what I perceive to be the biggest issue for creators, agencies, vendors, publishers, everyone: Sponsorships. To this day, I have not seen a single solution or tool that offers creators good opportunities while also doing right by the sponsors – I’ve been cooking on something to solve exactly that. I’ll write a wall of text with more details later, but here’s my tldr: - I’ve been secretly building a custom software platform since last year - I’m acquiring an existing sponsorship company that I’ve been working with and merging it with my software platform - We’re still in pre-alpha, but we’ve already successfully paid out hundreds of thousands of dollars to creators I was avoiding having to put my corporate hat on again, but as we saw with the Dumpster Fire of 2025, the industry needs better systems and actual oversight. My hope is for creators to feel safe taking sponsorship opportunities whether they’re independent or part of an agency. This isn’t just for creators. If you’re a publisher or studio looking to find the creators and communities that would love your games the most, these tools are for you too! The publishers we’re already working with love what we’re doing. So much so that we’re now the exclusive vendor for Koei Tecmo America (the folks who did Nioh, Ninja Gaiden, Dynasty Warrior, etc..) and have led tons of campaigns for others. Overall we’ve already found great success for creators, so we’ll simply keep connecting our publishers to the right people and try to make 2026 better for all of us. The open beta launch won’t be for awhile, but you can join our waitlist at apply.sponsorbot.com (friends and mutuals, DM me if you want early access)