Briefing an agent works like briefing a creator: the goal and why, what's been ruled out, which facts are allowed, what's out of scope, what to report back.
A vague brief gets confident work on the wrong problem.
northbayventures.com/running…
A Transformer deal on X:
1. A brand sends a suggested creator an offer; sending is free
2. The creator accepts; the brand has 72 hours to pay
3. The creator posts with X's Paid partnership label
4. Verified, paid; the creator keeps 80%
northbayventures.com/transfo…
Disclosing a paid post on X takes two things:
1. A clear tag like #ad in the post. Vague tags like "sp" or "collab" aren't enough.
2. X's Paid Partnership label, which X's policy has required since March 2026.
transformer.gg/blog/get-paid…
Making a rate card for X? List your price for a post, a thread and a video, plus add-ons like ad usage rights.
A starting point, per Meltwater's 2026 guide: about $2 per 1,000 followers per post. Higher for B2B, finance or developer audiences.
transformer.gg/blog/influenc…
Transformer is a marketplace, not a software subscription.
Brands pay per verified post on X, with no annual contract. Creators keep 80%. And the whole flow, payments included, is open to AI agents over MCP, a CLI and an API.
northbayventures.com/transfo…
Influencer marketing: about $32.55B worldwide in 2025, with US spend forecast to pass $10B. Goldman Sachs projects the creator economy could approach $480B by 2027.
The numbers, with sources: transformer.gg/blog/creator-…
Buyers find products in their feeds and in AI answers now, not just search results.
Creator posts feed both. That makes influencer marketing a discovery strategy, not just awareness.
transformer.gg/blog/discover…
"You can't measure influencer marketing" is out of date.
One tracked link per creator, a click id passed to your site and a server-side conversion call tie each sale to the post that drove it.
transformer.gg/blog/influenc…
Engagement tends to fall as follower counts rise.
Smaller creators bring focused audiences, more engagement and a lower cost per post. That's where to start.
transformer.gg/blog/why-micr…
Developer with an audience on X? Dev-tool brands will pay you to post about them, in your own words, with #ad.
You keep 80%. Sign in with X read-only: we never post for you or read your DMs.
transformer.gg/blog/get-paid…
What does a sponsored post on X cost?
Our default tiers start at $50 under 5k followers and go up to $625 at 100k–500k. Creators keep 80%. Brands can set their own rate card.
transformer.gg/blog/sponsore…
Run an influencer campaign from Claude or Codex.
Add transformer.gg/mcp, sign in with X, and your agent can find creators, draft offers, and track verified posts, clicks and sales.
Guide: transformer.gg/blog/run-infl…
How payment works on Transformer: the brand funds an offer, and the money is held until the post is verified live on X, from the right account, with the tracked link and #ad.
Not accepted or not verified? Refunded.
transformer.gg/blog/how-tran…
Transformer retweeted
Sandboxer now runs in two regions: US East and EU.
Sandboxes start in the region closest to you, or pick one yourself. Same API, same sizes, same per-second pricing.
sandboxer.com/docs/api/regio…
Shipping code is easy now. Distribution is the hard part.
AI made building cheap, so the bottleneck moved to getting in front of people. Creators are the most underused channel for builders.
transformer.gg/blog/distribu…
Transformer is the influencer marketplace for humans and their agents.
Brands send offers. Creators post on X in their own words and get paid once the post is verified. Tracked links attribute every click and sale. Creators keep 80%.
transformer.gg


