🎙️ Host Destination Marketing Podcast & Co-Host of Destination Discourse | 🏔️ CEO @ Brand Revolt | 🛎️ Owned Media and Community Building | 🎤 Keynote Speaker
Utah
Joined April 2010
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Nobody moves somewhere they've never been. People visit, fall in love, relocate and join the workforce. DMOs already own the top of that pipeline. We've just aimed it at a two-night stay. Your DMO might be your region's most important workforce development organization.
Check out the latest article in my newsletter: The People Who Fund Your DMO Can't See Your Work linkedin.com/pulse/people-wh… via @LinkedIn
It's budget season, the most wonderful time of the year. And in January, everybody's a gambler. One big front-loaded creative bet you're married to all year. Spread the content budget out evenly, test a ton of it, and put paid behind whatever the algorithm already proved works.
Check out the latest article in my newsletter: I Used To Hate Parades linkedin.com/pulse/i-used-ha… via @LinkedIn
Adam Stoker retweeted
It is critically important you understand what @BasedMikeLee REINS act is.
Any major federal rule costing ≥$100M/year needs Congress to pass a joint resolution + President’s signature within 70 days, or it dies. No approval = no regulation.
It’s important.
Pass it.
Adam Stoker retweeted
heard y’all might want this as a poster….
if this gets enough reposts, we’ll make it happen 🙂↕️
Adam Stoker retweeted
Should we? 🤔
So much talk about “what would X handicap shoot at Oakmont”…
Why don’t we find a way to make it happen? Have a 5, 10, 18 whatever handicap play Monday after the @usopengolf. Back tees full rules of golf, and see what happens? May have to let a few groups thru and allow for 6-7 hours but I think we’re all here for it, no?? 😂
Adam Stoker retweeted
Grateful for the invite from @KStateFB to come out to campus and compete! I had fun learning from @CoachMikeTui and @CoachBuddyWyatt! Also ran the 20 yard shuttle in 4.53!
@CoachAdamGaylor @RecruitJenksFB @_CoachGreenwood @Coach_JHarding @HoldenBass
Adam Stoker retweeted
Had an amazing time competing against some great talent at team camp with my brothers! Here are some clips showing my ability to disrupt the LOS!
@CoachAdamGaylor @RecruitJenksFB @_CoachGreenwood @JenksFootball @Coach_JHarding
If the state of Utah builds its own film festival that is permanent, this kind of departure can't happen again. If an outside organization is going to take the brand value that was built on the back of our state and go elsewhere, let's utilize what made that festival successful and build another one. There's no reason that with resources like @RyanQualtrics and others who are invested in the future success of our state have, we couldn't create this. Owned assets take a long time to build and cultivate but are worth it in the long run. @SpencerJCox
Adam Stoker retweeted
Ok everybody, we want some good karma for the #BYU game tomorrow so we have decided to add tater tots to our menu for a limited time only. Come get it while supplies last at all participating locations. #GoCougs #GoCougars #MarchMadness – at Pleasant Grove, UT
The agency model is broken. Media commissions incentivize agencies to recommend paid media regardless of diminishing returns. The media landscape has shifted and consumers no longer value the fact that you paid to be in front of them. Provide value through content in the form of education or entertainment.
Adam Stoker retweeted
We love hearing YOUR stories! 💌 Share a photo or memory of your favorite accessible travel experience, and we might feature it on our page! ✈️💙
#TravelingTheSpectrum
Adam Stoker retweeted
Sojern Unveils its 2025 State of Destination Marketing Report - buff.ly/MZS0knQ #hotels #hospitality #hotelmarketing
Day two of tagging
@YellowTuxJesse
from the Savannah Bananas until he comes on the Destination Marketing Podcast. He's my dream guest and his marketing philosophy has had a MASSIVE impact on my marketing philosophy and understanding. Any day, any time! I would even fly out and bring the show to you if you don't want to do it virtually.
I had the opportunity to chat with @kalanifsitake tonight and I was shocked at just how genuine, kind, and caring he is, especially about the boys who play for him. Love that he’s our coach.
I love this. Instead of saying "go check out my movie" or something like that, he's putting content at the center and foreshadowing what someone can expect when the movie comes out. On top of that, the social and earned media that this will create is fantastic. Excellent campaign and concept.
