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VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. #WeAreVML

Global
Joined July 2009
Photo by VML (@vml_global)Photo by VML (@vml_global)Photo by VML (@vml_global)Photo by VML (@vml_global)Photo by VML (@vml_global)Photo by VML (@vml_global)Photo by VML (@vml_global)Photo by VML (@vml_global)Photo by VML (@vml_global)Photo by VML (@vml_global)
17 countries. 28,000 shoppers. 2.66 million data points. Since 2017, VML’s Future Shopper has followed the people behind the purchase. The 2026 edition draws on consumer perspectives in an evolving, AI-driven world. Download the report & learn more: bit.ly/4dBNzG8
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You already know the costumes in the halls of VML delivered. 👻 🎃 Happy halloween! #WeAreVML
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Halloween. A nightmare for kid’s teeth, with the average child eating a terrifying 144 teaspoons of sugar. For @Colgate Kids, we turned their brushing routine into the final disguise of the night. Scary good smiles. Happy Halloween!
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From remote Mexico to the @Cannes_Lions stage. Creative Partner & Global CCO, Commerce Manuel @Borde_ sat down with @Contagious to chat all things VML New York-led '@Oreo Cows'—a masterclass in human craft, distinctive assets & creative whimsy. Mooooore: bit.ly/4zUK0DM
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You don't stay a household classic by standing still. Tipiak selects @VML_France to drive brand & communication strategy in France & beyond. We’re proud to introduce a new generation of consumers to the iconic food brand. Cheers to the team & thank you, Tipiak, for the trust.
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What happens when the cameras stop rolling? VML UK CCO Ryan McManus and @HSBC’s Jonathan Castleman sat down with @MarketingWeekEd to discuss the ideas behind the brand’s latest film and the bigger transformation taking shape behind it. 🌊: bit.ly/4A0mdT2
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Stop trying to make your creative process look so tidy. VML’s Emma Chiu & @WPP ES’ Jason Carmel head to Adobe MAX '26 for “Chaos as the New Creative Craft,” a conversation about being chaotic is being creative. Nov. 10 | 5:15 PM - 6:00 PM EST | adobe.ly/4zjjWT0
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The train ride through history. 🚞 "Traveling in Italy, Traveling Through Time" by VML Italy, FS Group & FS Foundation celebrates Italian railway heritage across the eras featuring restored carriages, and historic routes. Next stop: Learning more. 📍bit.ly/3US8vTe
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Ready, Set, Ferreria vs Ferreria? @VML_Brasil and @Ford’s "Ferreira Vs. Ferreira," features an action-packed race with F1 Academy's Rafaela Ferreira in a Mustang & surfer Ítalo Ferreira in a Ranger Raptor. 1 name, 2 legendary cars. See how it went down: bit.ly/4yIC7jU
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Want the inside scoop on evaluating pitches in the AI era? Join VML Global CMO Naomi Troni virtually at the Mirren AI Forum as she moderates a panel on how AI is reshaping reviews from both sides of the pitch table. Nov. 4-5 | 10:45 AM EST | bit.ly/4khAzd1
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Your next sauna visit might involve floating down a canal, watching a live performance, or a simulation of the womb... stick with us. VML Intelligence’s “5 Unique Saunas” explores the wickedly creative twists & turns popping up in the wellness space. 🧘: bit.ly/4spdya9
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Some people will cut back on savings before cutting back on their snacks. 👀 Feels a little backwards, eh? Maybe to some, but that’s the thing about us humans—our priorities don’t always follow the same numbers. Learn more in VML’s Future Shopper report: bit.ly/4dBNzG8
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Ditch “peeling, dicing, & grating” from your to-do list—a simple squeeze is here to save your sanity in the kitchen. 🦸🧄 VML India & @catch_foods' "Squeezy Hai, Easy Hai," introduces India’s first-ever squeezy bottle for ginger garlic paste. 👉 bit.ly/4yMlbZU
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It's one thing to talk about modern marketing. Another to prove it at global scale. @WPP has been reappointed by @CocaCola as their trusted growth partner. Read more: bit.ly/489Hiyn #WPPOpenX
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Still thinking about BLACKWEEK LA! There’s been a lot of talk about gold star behavior, and our Inclusion & Impact team was so blown away by this year’s speakers that they decided to put their own spin on the trend: Gold Star Takeaways ⭐️⭐️⭐️⭐️⭐️⭐️
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A room full of women changing the game, including VML’s stellar Chief Strategy Officer, Ellie Bamford. 🌟 A look back at @AdAge’s 2026 Leading Women Luncheon in New York, celebrating the trailblazing leaders making moves and shaping the future of our industry.
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Need the perfect potion for a witchy look? @VML_Brasil & @AvonBR’s #FazSuaMágica Halloween campaign invites beauty fans to turn classic inspiration into original makeup looks, celebrating creativity and wicked fun. See the magic for yourself: bit.ly/3UEV60M
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The energy was off the charts last week at the VML Detroit office. ⚡️🚗 @WPP CEO Cindy Rose and the @Ford team popped in for an energizing session covering our latest creative work, and the momentum we’re continuing to build through this incredible partnership.
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AI search has a new rulebook. Visibility is table stakes — conversational durability is the real game. New guide from VML's Chief Analytics & Data Officer Eric Beane: bit.ly/4yAcNNC
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Fito & Fifi might have your hearts, but would you give them your credit card info? Well, 33% of people would. VML’s Future Shopper report explores how factors like AI, inflation, and shifting habits are changing how we shop—and who does the shopping. 👉 bit.ly/4dBNzG8
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VML Greece & @Alpha_Bank are “Defining a New Together”. The start of a bold new era, the bank’s first rebranding in 50 years works off the idea that no two lives are the same, so why should the ways you support them be? Learn more about the refresh: bit.ly/4k8UBGz
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