Pontus Wellgraf

One of my all-time favorite product motion piece 🏎️ Always take inspiration from our real world

Imagine this: You’re on a 360° rooftop in downtown San Francisco. There’s an pool, basketball court, and cinema room. All inside. You’re surrounded by the biggest projects and industry giants. Sounds like the dream, right? Well, I lived this “dream” and I won’t lie. It WAS great. The views. The money. The validation. But somewhere between the endless rooftop cocktails and “urgent” Slack messages at midnight, I realized I didn’t even recognize myself anymore. My creativity died, my energy disappeared, and my purpose was getting increasingly hazy. So I said f*ck the title, the salary, and the work that burned me out. I left. To rebuild myself and redefine what “work” meant. Now, I can finally say I’m free. At peace. Doing work that feels purposeful. Whenever I want, from wherever I get the most energy. No fancy company or big title can beat the feeling of following your own intuition

In case someone missed it or what Steve Jobs said about touchscreens: This is NOT how we work on computers Apple wants more of your $$$ by making up another shit device you don't need – that's it nitter.cf/TheAppleDesign/status/…

If dogs could make one wish, it would be this

Now this must be the STUPIDEST ux ever? Moving all the controls completely Gosh Apple, what are you doing

We don't need another iPhone Better AI Better camera Better GPU Better watch Better AirPods We need more presence More healthy habits More awareness More authenticity More human connection More common sense

The only way to escape the doomscroll

Most people will never understand the bliss of working like this

Eat well Move your body And let your dog run free on the cliffs

Some behind the scenes process

This is why we do what we do at @unplugwithroots Just incredible to read something like this