The Lord of RTB. God of Programmatic Prophecy. The Savior of AdTech Sinners. AdTechGod®️ Founder: @theadforum @adtechgodpod CMO at @marketectureTV
New York, USA
Joined October 2020
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There is a concentrated effort to defame and harass members of the Marketecture team here on X and other social networks. Implying horrible things and posting doctored photos.
If you see weird posts about me, @JeremyBloomHere or @aripap please report them and block the sender.
The situation is being addressed
In @JamesBorow’s thread please keep adding more slop to the image…. Let’s see how much corpo slop he can dodge.
AdTechGod retweeted
One thing I’ve noticed over my 25+ years in digital advertising: We’re often much quicker to criticize a solution’s imperfections than to acknowledge the problem it’s actually trying to solve.
It’s easy to sit on the sidelines and point out what’s missing, what could go wrong, or why something isn’t quite right. It’s considerably harder to roll up your sleeves and build something that moves the industry forward.
As Voltaire famously popularized, “The perfect is the enemy of the good.”
Constructive criticism is essential. Debate makes solutions better. But demanding perfection before embracing progress is a great way to ensure nothing ever changes.
We need more builders, more contributors to ideas, greater collaboration, fewer armchair critics, and a little more appreciation for progress over perfection.
How are AI and automation making advertising easier for political and independent agencies?
On the latest episode of our Built-In, Built-On series, sponsored by @FreeWheel, AdTechGod and @JeremyBloomHere are joined by Alex Ibarguen, Director of Platform Sales at @FreeWheel, to talk about AI, automation, and the future of CTV advertising.
We got into how FreeWheel’s Buyer Cloud is helping agencies simplify campaign management, make faster decisions, and work more efficiently.
Alex also shared her perspective on the challenges of
political advertising, from audience targeting to creative approvals, and how new technology is helping agencies navigate it all.
Watch here: youtu.be/j70RM3cZbYI
Walmart's shopping data is coming to your TV screen.
@vibedotco just introduced Walmart Audiences, bringing @Walmart's first-party commerce data directly into its CTV advertising platform.
This is where retail media gets really interesting. Taking valuable commerce data and making it actionable beyond the retailer's own ecosystem.
I got an EXCLUSIVE platform demo with @vibedotco's Co-Founder and CEO, @arthurquerou, who walked me through what they've built and how it all works.
Congrats to Arthur and the entire Vibe team. Excited to see where this goes!
Demo drops Monday!
The future of TV advertising goes well beyond the big screen.
On the latest episode of The Advertising Forum's Built-In, Built-On series, sponsored by @FreeWheel, @JeremyBloomHere and AdTechGod sit down with Meagan Myers, VP of Programmatic Strategy and Partnerships at FOX, to explore what's next for CTV and premium video advertising.
We discussed how streaming is changing the way audiences watch content, why advertisers need to think differently about targeting and measurement, and how programmatic is evolving to keep up.
Meagan also shared her perspective on creating better ad experiences and what it takes to make advertising work across streaming, linear TV, and live sports.
youtu.be/zBgN67KTlXY
Are brands actually investing in multicultural audiences, or just checking a box?
There's a massive opportunity in CTV, but reaching these audiences takes more than good targeting.
On today's episode of the AdTechGod Pod, I sat down with @AliaJDaniels, Co-Founder of @REVRYTV and President of PrismRiot, to talk about privacy-first advertising, the growth of multicultural streaming, and why AI still can't replace human understanding of culture.
Spotify: open.spotify.com/episode/5Gk…
Apple Podcasts: podcasts.apple.com/us/podcas…
YouTube: youtu.be/u84HJthELJw
AdTechGod retweeted
@advertisingweek 2026 flew by in a New York minute.
From real talk with @keen_decisions on building legit measurement strategies to growing boldly alongside AI with @StackAdapt, unforgettable conversations and unmatched views at @AdtechGod Skyline Social, and industry quips that brought the heat during our Hot Takes series where we covered all things agentic AI, commerce media, and the creator economy.
Big thanks to our sponsors who helped make it happen: @Fluent_HQ, @GracenoteData, @keen_decisions , Newton Research, NIVO x @innovid & @StackAdapt.
What does smarter advertising look like on the sell side of streaming?
On the latest episode of our Built-In, Built-On series, sponsored by @FreeWheel, AdTechGod and @JeremyBloomHere are joined by Charlie Goodman, SVP of Product Management at @Skydance, to talk about CTV, AI, automation, and ad decisioning.
We got into how publishers are improving ad relevance, delivering better outcomes, and using new technology without compromising the viewer experience.
Charlie shared some great perspectives on where streaming advertising is headed and the opportunities still ahead.
youtu.be/eSNOHsBXY-I
Me when I find out my boy @airgups23 busted out of twitter jail and is about to post some bangers…
Welcome back crypto Shiv.
I want to rescue another armadillo.
That was one of the answers we got when we asked people what they'd do with 10 extra hours a week.
Others wanted to sleep, spend time with family, catch up on 290 unread texts, or take over the world.
I teamed up with NIVO AI by @innovid at Marketecture Live Chicago and @advertisingweek New York and asked people what they would actually do with the time that AI could save them.
Because that's the point, right? Save time?
Big thanks to the @innovid and @TeamMediaocean teams for bringing this to life.
CTV’s next chapter has a lot of moving parts. AI agents, creator-led content, live sports, and yes, micro dramas.
@PubMatic's Nicole Scaglione joins me on the AdTechGod Pod to talk about what’s changing, how buying gets simpler, and what “premium” actually means when advertisers expect results.
Listen to the latest episode.
Spotify: open.spotify.com/episode/3f0…
Apple Podcasts: podcasts.apple.com/us/podcas…