arie

HYBE will transfer 380 Billion Won ($286M) stake in Dunamu to HYBE Americas "Chairman Bang Si-hyuk’s "Beyond K-pop" strategy lies behind HYBE’s bet on the U.S. market, even while accepting losses. With Isaac Lee, Chairman of HYBE Latin America, taking charge of HYBE America in July 2025, the focus shifted to targeting the Latin market and fostering local talent, such as the girl group KATSEYE. Analysts suggest that losses increased during this process due to the concentration of costs associated with debuting new artists and organizational restructuring. Industry observers anticipate that HYBE will utilize these funds to solidify the profit structure of its North American business, centering on bases such as Los Angeles and Mexico City." (n.news.naver.com/article/015…) #SANTOSBRAVOS @santos_bravos