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Digital Marketing for the Church

Louisville, KY
Joined October 2016
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"People who have a negative brand experience on mobile are 62% less likely to purchase from that brand in the future." Translation: If visitors to your church's mobile site can't find the info they need then they likely won't be showing up on Sunday.bit.ly/2zGyhhh
Actual Proof Why Facebook and Google AdWords Work Better Together disq.us/t/2vo5q1t
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The goal of #churchmarketing is not to supplant the Holy Spirit but to be a voice in a new medium.
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If you have an email list of your members, you can make sure that 100% see your next event's info! #churchmarketing buff.ly/2woAr45
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Think your church is "too old" to be digital? 56% of online Seniors aged 65+ are on Facebook. buff.ly/2w6OISM #churchmarketing
Got $5 to throw at a Facebook ad? It’s a small price to pay for information retention. #churchmarketing #digitalchurch
Facebook is a great tool for managing and connecting people. #churchmarketing #digitalchurch
Truth is, people are probably surfing Facebook instead of reading the bulletin or announcement slides. #churchmarketing #digitalchurch
People are constantly on Facebook. If you put information there, people are more likely to see it. #churchmarketing #digitalchurch
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Make sure 99.99% your church never misses another important announcement. buff.ly/2w6umc7 #churchmarketing #digitalchurch
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Every 60 secs on Facebook 510,000 comments are posted, 293,000 statuses are updated, and 136,000 photos uploaded. buff.ly/2tGjeTf
A Facebook post at 7pm will result in more clicks on average than posting at 8pm. buff.ly/2uxfMHJ
100 million hours of video content are watched on Facebook daily. buff.ly/2uxxXwU
Almost 80% of time spent on social media platforms happens on mobile. buff.ly/2uTtmHQ
YouTube overall, and even YouTube on mobile reaches more 18-34 and 18-49 year-olds than cable networks in the U.S. buff.ly/2uugGq4
Organic FB reach is basically dead. If your church doesn’t have SOME budget to invest, its pointless to spend time creating content.
8 of 10 people say that video is the easiest way to get to know an organization online. buff.ly/2ux3gro