Amanbehumble

Might be the best website I’ve found to feed your AI with actually good design inspiration before everyone starts using it.

My first NBA game in Toronto. This new Memphis Grizzlies is looking good tho🔥

Brand should be building clipper program on X right now. Clipping is the new strategy on X and massive new for all clippers!

happy wife happy life.

starting today, please prioritize your sleep even if you are working in high pacing industry like tech and crypto.

POV: walking at night in a foreign city

This article will find you before your next chapter.

my bet for 2027: the biggest opportunity isn't necessarily building another AI app. it's using AI to bring people together in the real world. IRL economy might be one of the biggest opportunities in the AI era. look at the app niches printing money right now. dating. calorie counting. sleep. language learning. gym workouts. notice a pattern? they're all connected to things humans actually want to experience or improve in real life. AI can build another dating app in a day. but it can't replace the chemistry of meeting someone. it can generate a perfect workout plan. but it can't replace the motivation of showing up with your gym buddies. it can teach you a language. but having a real conversation with someone is a different experience. the more software becomes a commodity, the more valuable real human experiences, relationships, and communities become. distribution gets people through the door. community gives them a reason to stay.

time to level up my content game. just bought this dji osmo pocket 4 for my upcoming toronto trip. hopefully fewer clips sitting in my camera roll.

I’m never deleting this app. Is that made by Grok Image Elon lol?

Claude after looking at my Finance.

the only thing going up in this market is everyone’s alcohol tolerance.

The biggest career opportunity going into 2027 might not be learning how to build software. It's learning how to get people to care about it. When everyone can build, building stops being the advantage. Distribution, community, taste, and attention become the real moats. The people who spent years understanding internet culture, growing audiences, and building communities are about to become a lot more valuable. If you're still treating distribution as something to figure out after building your product, you're already behind.

Apple reportedly just cut some engineers' daily AI budget from $300 to $200. The next workplace flex won't be how many tokens you burn. It'll be how much you can accomplish without burning them. I think this is a preview of what the workplace will look like in 2027. the next AI skill isn't prompt engineering. It's workflow engineering. Having more AI agents doesn't necessarily make you more productive. Having a better system does. You can have 10 agents running around the clock and still produce absolutely nothing useful. Here are a few things I think everyone should start thinking about: 1. Stop using the smartest model for everything. Not every task needs the most expensive model. Use smaller, cheaper models for simple research, classification, and repetitive work. Save the powerful ones for reasoning and important decisions. 2. Give your agents better context, not more context. Instead of feeding your entire chat history into every request, build a shared knowledge base with concise instructions, relevant memories, and reusable outputs. Your agents shouldn't need to rediscover your entire business every morning. 3. Build workflows, not just individual agents. Instead of having five agents independently researching the same topic, let one research agent gather the information and pass a concise brief to the others. Less duplicated work. Fewer tokens. Better coordination. 4. Measure output, not token consumption. Stop celebrating how many tokens you burned this month. Start measuring how many useful things you actually shipped. The biggest lesson here is that AI doesn't automatically make you efficient. You still need to understand how to manage resHere are a few things I think everyone should start thinking about: 2026 was about learning how to use AI. 2027 will be about learning how to manage AI.

the biggest career risk in 2026 might be depending on just one source of income.

unpopular opinion: community managers might become one of the most underrated hires in the AI era. for years, a lot of tech companies treated community managers like senior Discord mods. but how many of these companies actually let their community influence the product roadmap or marketing strategy? very few. you can copy someone's software overnight. good luck copying their community. now AI is making it ridiculously easy to build software. everyone can ship features. everyone can copy your UI. your competitor might build the same product over a weekend. so what's actually going to differentiate your brand? imo, it's the people who give a shit about your product. a cult-like community of 1,000 genuine fans might be worth more than 100,000 users who don't even remember your brand. and we're already seeing the shift. Tech companies and even Grok are investing in community programs, ambassadors, IRL meetups and direct conversations with power users. because your users shouldn't just be the people buying your product. they should be helping you build it. the best community teams aren't just doing engagement. they're collecting feedback, influencing product decisions, creating distribution and turning users into advocates. if AI eventually makes building software a commodity, maybe the real competitive advantage is simply caring more about the humans using it.

Microsoft offered buyouts to 60,000 employees last week and now Google's voluntary exit packages across 5 more countries have come to light. I think people are seriously underestimating what's happening. for decades, the playbook was simple: study hard → get into a big company → climb the ladder → enjoy job security. that playbook is becoming less reliable. companies are spending billions building AI capabilities while rethinking where they need human talent. and somehow, people still think learning a few ChatGPT prompts is enough to prepare for this era. here's what i think everyone should be doing: > learn to use AI to actually build and ship things, not just generate content. > build a personal brand and distribution channel. your company's audience isn't yours. > develop taste, judgment, and original opinions. generic execution is getting cheaper every day. > create proof of work outside your job title. show what you can do, not just where you've worked. > build relationships and multiple opportunities before you desperately need them. i'm not saying everyone should quit their job and become a founder. but relying on one employer for your income, network, identity, and future is becoming an increasingly risky bet. the harsh reality is that your company can spend years building systems that make certain roles less essential. you should spend those same years making yourself more valuable and less dependent on any single company. job security is no longer a company benefit. it's something you have to build yourself.

after working with 500+ creators, one thing i've learned about influencer marketing: stop trying to convince creators to love your product. find the ones who already do. before paying for a promotion, study their content. understand what they actually use, talk about, and recommend. if a creator doesn't genuinely like your product, that's completely fine. move on. find someone who does. some of the best creators i've worked with ended up making organic content about our product AFTER the paid campaign was over with no extra payment as they just genuinely enjoyed using it. and that's probably the best signal you can get from a creator partnership. audiences in 2026 aren't stupid. they know creators need to make money. they don't hate sponsored content. they hate being sold something the creator doesn't even believe in. brands need to stop asking "how many KOLs can we afford?" and start asking "how many creators can we turn into genuine users?"

Canva just announced a restructuring affecting 22% of its workforce. but I think most people are missing the bigger signal. buried in the CEO's memo is something worth paying attention to: >Canva is merging Product, Growth, and Platform into one organization, reducing management layers and moving away from narrow specializations. lets think about what that means. for years, tech companies hired specialists for every part of the process. one person researches.another designs. another builds. another markets. another analyzes the results. now companies are trying to move toward smaller teams that can own the entire process. AI didn't cause all these layoffs. Canva's growth has also slowed for the first time in a decade. However I think we're watching the definition of a valuable employee change. > less coordination, more execution > less narrow specialization, more ownership > less waiting for other teams, more shipping > less knowing one tool, more understanding the entire business and here's another interesting detail: Canva is offering $10K grants to departing employees who want to start something of their own. the same technology that's changing how companies operate is also making it easier for individuals to build their own businesses. my biggest takeaway? the future belongs to people who can connect the dots, not just complete the tasks. learn to build. develop taste. understand distribution. don't just become better at your job. become someone who can create value without needing an entire department behind you.

I spend way too much time online spotting trends and studying growth strategies before they go mainstream. Sharing ideas on marketing, internet culture, and the next big opportunities worth paying attention to. → amanbehumble.substack.com