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Joined January 2025
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We filter the App Store noise,
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ByteDance's photo editor gets 1M downloads a month with no onboarding.
What the first session looks like:
First open
-You land straight in the editor
- Permission requests stacked upfront instead
- Signup is delayed until you try to save your work
- Progress is lost if you bail at the wrong moment
Monetization
- The paywall only appears mid-editing, once you are invested
- The AI stylist feature is buried under too much text
The real growth engine
- Templates and presets are the actual product
- The home feed works like a social network
- A template flywheel: creators publish, users remix, the loop repeats
Its biggest strength isn't editing at all.
Let this be your reminder to build distribution into the product.
5 NEW apps worth stealing ideas from 👀
1) CREPE - Released 6 days ago, #5 in Graphics & Design in South Korea.
This book summary app makes $500K/month.
The entire first session is engineered to convert:
Onboarding
- Story-style intro that sells the habit before the product
- Quiz collecting goals, reading level and interests
- Notification permission disguised as a "when do you want to learn" question
- You start your first summary on day zero, before the home screen
- Thumbprint "seal your commitment" screen right before the paywall
Paywall
- 3-step flow: value recap, free-trial guide, plans
- 7 free days, then straight into yearly billing
- Account creation comes only after the paywall, to save all your effort
- Discounts escalate if you ignore them: 50% on the home screen, 78% deeper in the app
