
Building the Association Community 100 Words at a Time Powered by @onwrd_upwrd
Washington, DC
Joined April 2019
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Hi A100 fans 👋
If you're not already, give us a follow over on LinkedIn as we'll be focusing our efforts there going forward. You can also subscribe to our newsletter here for the latest association trends, challenges and opportunities: loom.ly/luUT0fc
#MemberRecognition is a valuable way for associations to show appreciation and strengthen engagement. Awards and honors, member spotlights on social media and exclusive member perks are ways you can encourage members to support your association. Read now: loom.ly/h2IJHRM
Resonating with younger generations means rethinking your outreach strategies. Make sure you prioritize your value proposition, provide digital engagement and foster inclusivity and diversity: loom.ly/JOidL6E
We think it’s better to be great on a few social media platforms rather than being mediocre on every platform. Look at metrics to make data-based decisions on when it’s time to pull the plug or begin somewhere new. View this article for more strategies: loom.ly/eUKFt_c
In the latest episode of the A100 podcast, O&U co-hosts sit down with Jim Wacksman of Association Studios to discuss tips and success stories for using #video to promote your association’s efforts. Listen now: spotifyanchor-web.app.link/e…
Looking for association video tips & success stories? Having trouble deciding which social media platforms to focus on? Need to reach younger generations and also recognize existing members? Check out this A100 newsletter to get inspired: loom.ly/6ZKokVM
We’re bringing the A100 to @ASAEannual 2023 this year, and would love to feature your association in our newsletter which goes out to over 30,000 professionals. Set up a 15-30 minute interview with us at Booth 439 to be featured in an A100 issue: loom.ly/p9Kssic
A strong LinkedIn company page can take your association a step closer to becoming a thought leader in your industry. Optimize your page by developing a content strategy, establishing a target audience and engaging with followers. Read for more steps: loom.ly/vTblkKU
Whether you're a seasoned association executive or an emerging leader in your field, we want to hear your story at @ASAEcenter! We’ll be offering A100 interviews to attendees – a FREE chance to be featured in our newsletter.
Book your interview: loom.ly/p9Kssic
Want to benefit your association? Create a communications committee. These individuals can provide input on promotional campaigns and advocacy issues, source content for blogs and give you a member perspective on your association's comms materials:
loom.ly/e1gHmXM
Creating a Congressional Awards program is a great way to raise awareness for your association, industry and key issues. It’s also not as hard to implement as you may think. Learn more here: loom.ly/KyfF2eA
With the rise of digital media, some wonder if #PressReleases are worth it. News has become oversaturated and we’ve seen a general decline of trust in the media. We believe in press releases, but you must think about them differently. Learn more here: loom.ly/bTuKcJI
A high-performing team starts with redefining the hiring process to really find valuable team additions. From there, it’s about overcoming challenges to forge a dedicated culture within your team. Don’t miss this A100 podcast episode out now: loom.ly/qBpCmoQ
A high-performing team and strong LinkedIn presence are key for your association to reach its full potential. Is the press release on its way out? How do you raise awareness with a CapitolHill program? We have all of it covered in the latest A100 issue: loom.ly/zXUac3Q
Proper #MediaTraining is the key to navigating interviews with confidence and ease. This Association Insights Video is stacked with tips and best practices for speaking to reporters: loom.ly/LMEdnbs
In this A100 podcast episode, we discuss tips for keeping your company culture alive in a hybrid work environment. Listen to learn more about how having everything from project management tools to clear team roles can help save the day: loom.ly/a__ILFs
Furthering member relationships and engagement is a top priority within all associations. Having a communications checklist can help you focus on using targeted messaging, concise language and personalization to keep members up to date and engaged:
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Should my association still use a blog? We say YES. A blog is a great platform to position your association as industry experts. Sharing content and updates are great ways to stay in touch with members. Read on for reasons why a blog is still valuable: loom.ly/4IxIaDQ
Articulating your member value proposition can set your association apart. Check out this article for key steps on how to better articulate your member value proposition: loom.ly/NrtqNT4
Finding an efficient project management tool can transform an association’s organization efforts. Enforcing deadlines and tracking progress are great ways to measure productivity. Read about how a project management tool can benefit your association: loom.ly/fL4wTmw


