Bart Caylor (@bartcaylor) header
Bart Caylor (@bartcaylor) profile picture

President & Founder Caylor Solutions- Husband. Dad. Learner. Thinker. Branding, Marketing, Problem Solver for Education. Apostle's Creed. #highered #marketing

Indianapolis
Joined March 2007
Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)Photo by Bart Caylor (@bartcaylor)
๐—›๐—ถ๐—ด๐—ต๐—ฒ๐—ฟ ๐—ฒ๐—ฑ ๐—ฐ๐—ต๐—ฎ๐—ป๐—ด๐—ฒ ๐—บ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ๐—บ๐—ฒ๐—ป๐˜ isnโ€™t always about moving faster. Sometimes you need to push. Sometimes you need to pull people into your thinking. Sometimes you need to pause. Dr. Todd J. Williams shares a p... caylor-solutions.com/higher-โ€ฆ #HigherEd #Leadership
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Busy doesn't always mean effective. ๐—›๐—ถ๐—ด๐—ต๐—ฒ๐—ฟ ๐—ฒ๐—ฑ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€: Are you shaping your institution's future or just reacting to the next deadline? Kathy Kissane shares ways to help break the cycle and lead with intention. ๐Ÿ‘‰ caylor-solutions.com/intentiโ€ฆ #HigherEdLeadership
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How do you recruit students to a university without an established reputation? Start with ๐˜๐—ฟ๐˜‚๐˜€๐˜. Discover how Orlando Christian University is using clear messaging, excellence, and strategic partnerships to build its brand and ... caylor-solutions.com/buidlinโ€ฆ #HigherEdMarketing
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๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐—ณ ๐—Ÿ๐—˜๐—ฆ๐—ฆ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ฐ๐—ผ๐˜‚๐—น๐—ฑ ๐—ฑ๐—ฒ๐—น๐—ถ๐˜ƒ๐—ฒ๐—ฟ ๐— ๐—ข๐—ฅ๐—˜ ๐—ฟ๐—ฒ๐˜€๐˜‚๐—น๐˜๐˜€? Before launching another marketing campaign, rethink what's on your plate. Discover how ๐˜€๐—ถ๐—บ๐—ฝ๐—น๐—ถ๐—ณ๐˜†๐—ถ๐—ป๐—ด ๐˜†๐—ผ๐˜‚๐—ฟ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ... caylor-solutions.com/simplifโ€ฆ #HigherEdMarketing
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The ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜ ๐—ฐ๐—น๐—ถ๐—ณ๐—ณ is raising the stakes for ๐—ฐ๐—ผ๐—น๐—น๐—ฒ๐—ด๐—ฒ ๐—ฑ๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜๐—ถ๐—ฎ๐˜๐—ถ๐—ผ๐—ป. BGSU's approach offers a lesson: understand what you do well, strengthen the student experience, and communicate its value. caylor-solutions.com/collegeโ€ฆ #HigherEdMarketing
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Visibility helps students notice your college. ๐—–๐—น๐—ฎ๐—ฟ๐—ถ๐˜๐˜† helps them understand: โ€ข Is this for me? โ€ข Why this institution? โ€ข Can I believe the promise? โ€ข What should I do next? Before buying more reach, fix the confusion. caylor-solutions.com/higher-โ€ฆ #HigherEdMarketing
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๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐—ณ ๐—Ÿ๐—˜๐—ฆ๐—ฆ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ฐ๐—ผ๐˜‚๐—น๐—ฑ ๐—ฑ๐—ฒ๐—น๐—ถ๐˜ƒ๐—ฒ๐—ฟ ๐— ๐—ข๐—ฅ๐—˜ ๐—ฟ๐—ฒ๐˜€๐˜‚๐—น๐˜๐˜€? Before launching another marketing campaign, rethink what's on your plate. Discover how ๐˜€๐—ถ๐—บ๐—ฝ๐—น๐—ถ๐—ณ๐˜†๐—ถ๐—ป๐—ด ๐˜†๐—ผ๐˜‚๐—ฟ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ... caylor-solutions.com/simplifโ€ฆ #HigherEdMarketing
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Busy doesn't always mean effective. ๐—›๐—ถ๐—ด๐—ต๐—ฒ๐—ฟ ๐—ฒ๐—ฑ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€: Are you shaping your institution's future or just reacting to the next deadline? Kathy Kissane shares ways to help break the cycle and lead with intention. ๐Ÿ‘‰ caylor-solutions.com/intentiโ€ฆ #HigherEdLeadership
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You donโ€™t need ๐˜ฆ๐˜ท๐˜ฆ๐˜ณ๐˜บ๐˜ฐ๐˜ฏ๐˜ฆ to know your college. You need the ๐˜ณ๐˜ช๐˜จ๐˜ฉ๐˜ต ๐˜ด๐˜ต๐˜ถ๐˜ฅ๐˜ฆ๐˜ฏ๐˜ต๐˜ด to know it. Our recap with Dr. Donald Egle explores ๐—บ๐—ถ๐˜€๐˜€๐—ถ๐—ผ๐—ป-๐—ณ๐—ถ๐˜ ๐˜€๐˜๐˜‚๐—ฑ๐—ฒ๐—ป๐˜ ๐—ฟ๐—ฒ๐—ฐ๐—ฟ๐˜‚๐—ถ๐˜๐—บ๐—ฒ๐—ป๐˜, finding the right โ€œwatering holes,โ€ and bui... caylor-solutions.com/missionโ€ฆ
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A strategic plan shouldn't collect dust on a shelf. Midland University President Dr. Aly Williams shares why listening first, building trust, and connecting people to institutional goals are essential to creating a plan that works... caylor-solutions.com/higher-โ€ฆ #HigherEdMarketing
22
Busy doesn't always mean effective. ๐—›๐—ถ๐—ด๐—ต๐—ฒ๐—ฟ ๐—ฒ๐—ฑ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€: Are you shaping your institution's future or just reacting to the next deadline? Kathy Kissane shares ways to help break the cycle and lead with intention. ๐Ÿ‘‰ caylor-solutions.com/intentiโ€ฆ #HigherEdLeadership
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The ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜ ๐—ฐ๐—น๐—ถ๐—ณ๐—ณ is raising the stakes for ๐—ฐ๐—ผ๐—น๐—น๐—ฒ๐—ด๐—ฒ ๐—ฑ๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜๐—ถ๐—ฎ๐˜๐—ถ๐—ผ๐—ป. BGSU's approach offers a lesson: understand what you do well, strengthen the student experience, and communicate its value. caylor-solutions.com/collegeโ€ฆ #HigherEdMarketing
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Faculty can help prospective students understand what learning at your college will actually feel like. The key isn't turning professors into marketers. Let faculty provide expertise, marketing shape it, and enrollment put it to work. caylor-solutions.com/facultyโ€ฆ #HigherEdMarketing
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A full content calendar doesn't necessarily support enrollment. An ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜-๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€๐—ฒ๐—ฑ ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜ ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† starts with student questions, connects content to decisions, and measures meaningful actions. caylor-solutions.com/enrollmโ€ฆ #HigherEdMarketing
22
The ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜ ๐—ฐ๐—น๐—ถ๐—ณ๐—ณ is raising the stakes for ๐—ฐ๐—ผ๐—น๐—น๐—ฒ๐—ด๐—ฒ ๐—ฑ๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜๐—ถ๐—ฎ๐˜๐—ถ๐—ผ๐—ป. BGSU's approach offers a lesson: understand what you do well, strengthen the student experience, and communicate its value. caylor-solutions.com/collegeโ€ฆ #HigherEdMarketing
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A strategic plan shouldn't collect dust on a shelf. Midland University President Dr. Aly Williams shares why listening first, building trust, and connecting people to institutional goals are essential to creating a plan that works... caylor-solutions.com/higher-โ€ฆ #HigherEdMarketing
20
Who's preparing your ๐—ป๐—ฒ๐˜…๐˜ ๐—ด๐—ฒ๐—ป๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€? Greg Vaughan of NACCAP shares why coaching, mentorship, and courageous leadership are essential to building stronger enrollment teams. ๐Ÿ‘‰ caylor-solutions.com/enrollmโ€ฆ #HigherEdMarketing
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๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ฎ๐—ป๐˜ ๐—น๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ starts with curiosity, empathy, clear agreements, and leaders who model the accountability they expect. My takeaways from a thoughtful conversation with Greg Aden: caylor-solutions.com/servantโ€ฆ #HigherEd #ServantLeadership #Leadership
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A strategic plan shouldn't collect dust on a shelf. Midland University President Dr. Aly Williams shares why listening first, building trust, and connecting people to institutional goals are essential to creating a plan that works... caylor-solutions.com/higher-โ€ฆ #HigherEdMarketing
27
A full content calendar doesn't necessarily support enrollment. An ๐—ฒ๐—ป๐—ฟ๐—ผ๐—น๐—น๐—บ๐—ฒ๐—ป๐˜-๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€๐—ฒ๐—ฑ ๐—ฐ๐—ผ๐—ป๐˜๐—ฒ๐—ป๐˜ ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† starts with student questions, connects content to decisions, and measures meaningful actions. caylor-solutions.com/enrollmโ€ฆ #HigherEdMarketing
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