drewberkowitz (@berkowitz68) header
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Creator. Revenue, Content, LIVE, VOD, Gaming, Lifestyle. Father of 2 future hall of fame Yankees or NY Rangers. I'll let you know when they decide.

New York
Joined December 2011
Shoutout to @Hertz for making a father-son memory we’ll never forget: bonding over a broken-down rental and missing the Knicks playoff game. 5 stars if you’re looking to rent heartbreak! #hertzhurts #brokendown #brokendreams @nyknicks @DetroitPistons
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“It’s been really interesting in the out-of-home space because part of it is developing more dynamic, personalized creative” Jessica Romaniuk #dooh #chatgpt #ai #creative #personalization lnkd.in/eTMWzhag
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48 percent of consumers immediately visited brick-and-mortar locations after seeing a DOOH ad - Nielsen Norm Chait Adomni #dooh #doohadvertising #marketing lnkd.in/eQrXW5uc
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“We find that when brands use omnichannel marketing to have an in-store and digital presence, they can influence customers in multiple steps of the customer journey,” Romney Allen, MBA #dooh #retailmedia #omnichannel #shopping Adomni lnkd.in/egGXFwng
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Nascar Races to embrace GenZ and Local Business with TikTok Content across the streets of Chicago! Amy Anderson Kaylee Chicoski Courtney Bagby Lupilin @robbielevin Ali Fazal (he-him) #nascar #content #genz #localbusiness #tiktok #chicago lnkd.in/eeDx9YbF
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“the theatre of the street” @thepeoplespace “a little bit of disruption goes a long way.” Cathy O'Connor Scale, trust and the myriad creative avenues were some of the reasons to shout about OOH, not least because it makes…lnkd.in/eugG3Eud lnkd.in/eX5vXU_M
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Where will you be drinking your Rose; Anaheim or Cannes? Either way, with both VidCon and Cannes taking place at the same time, it seems we will be raising a glass to Influencers. The influencer marketing industry’s value is f…lnkd.in/eAvTSNGa lnkd.in/e2giAGuC
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The Power of Creators: How TikTok is Shaping Gen Z's Summer Style in 2023! #Crocs #widelegjeans #creators #summerstyle LTK (formerly rewardStyle & LIKEtoKNOW.it) lnkd.in/eC3qcYSv
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I’m happy to share that I’ve obtained a new certification: The Trade Desk Edge Academy Certified: Executive Program from The Trade Desk! lnkd.in/gbHcACMA
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“Our launch in the metaverse earlier this year is continuing to allow us to explore exciting ways to engage with our current and new customers,” Linda Li Steiner Roblox Netflix #metaverse #genz #content lnkd.in/eF4CkGHt
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“The audience that watched Justin.TV with a juicebox in their hand have grown up and are watching Kick with a craft beer in their hand” Eddie Craven Andrew Santamaria Eligio Catarinella #creators #livestreaming lnkd.in/eHJnyazC
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Understand the “WHY” @T_Kap #marketing #consumer
📣 Marketers need to champion the voice of the consumer throughout their entire organization. 📣 #MIGlobal @MilkenInstitute
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TWITTER POISED TO NAME NBCU'S LINDA YACCARINO TO CEO ROLE @lindayacc @elonmusk #twitter #CEO adage.com/article/media/twit…
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“When you’re working with influencers, you’re looking for brand safety, true representation and value alignment. All those things combined, that wields true influence. There is a space where AI influencers can be content creators,…lnkd.in/eUyJGMHm lnkd.in/e2X-RQtc
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