VP, Solution Architecture and SVC at @Optimizely (formerly @Episerver). Blog: https://nitter.cf/t.co/imgMWKZ2y5 My own opinions
St Albans, UK
Joined July 2009
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“It compiled” ≠ “it’s correct”
Part 2 of my Optimizely CMS 13 upgrade series: the Claude Code prompt I use to QA the upgraded site against the CMS 12 reference before it goes anywhere near production.
david-t.ec/4sMPufL
#ClaudeCode #OptimizelyCMS13 #AI
One prompt. FAQs generated AND published to the page. No copy-paste.
Here's how @Optimizely Opal handles AEO with built-in agents and tools - 90 sec demo + the exact prompt:
david-tec.com/2026/03/from-z…
#AEO #AI #MarTech #OptimizelyOpal
Learn how to create custom tools for @Optimizely's Opal AI assistant platform
david-t.ec/4mzt6UM
I’m flabbergasted at the @British_Airways ground staff attitude in JFK. Several planes worth of stranded tired passengers and they couldn’t care less. Can’t even be bothered to offer a hotel or even try to rebook. It’s the lackadaisical approach that will ruin BAs reputation.
David Knipe retweeted
New year, another Leader placement! The 2025 Gartner® Magic Quadrant™ for Digital Experience Platforms just dropped, and Optimizely was named a Leader for the 6th consecutive year*. 🤩
Learn more by accessing the full report: optimize.ly/40BsBA6
David Knipe retweeted
Mace is on a mission to create an unforgettable digital experience, and their first step was switching from Sitecore to Optimizely.
If you too are looking to elevate your customer experience, Optimizely is the way to go. Learn more: ow.ly/zoUe30sHihH
Make Jaguar Land Rover recall vehicles with potential timing chain issues. If your vehicle is less than 6 years old it's your right to request a new timing chain. A broken timing chain can mean a new engine is required 😱
Sign the Petition! chng.it/yKbjHkTMmf via @UKChange
Hey @TTRockStars is your site down? Can’t log in (500 error, for the developers). Tried on multiple machines / browsers.
Disappointing managers @British_Airways LHR lounge. They are not in control, some people sneaked in without any pass - I am silver and they wouldn’t let my family together. Looks like it’s more about who you know rather than giving benefits to your most valued customers.
David Knipe retweeted
Exciting news...
For the fifth year in a row*, Optimizely has been recognized by Gartner® as a Leader in the 2024 Magic Quadrant™ for Digital Experience Platforms (DXPs)! Learn more: optimize.ly/48qcHKM
David Knipe retweeted
Just blogged on running Optimizely CMS 12 in a terminal (console app)
herlitz.io/2024/02/22/optimi…
Quite useful when doing maintenance and pulling report data from the CMS.
#Optimizely #dotnet
Inbox Zero is dead, long live Teams Zero - no unread threads, chats or Teams Channels. Who's with me? #TeamsZero
At the UK @optimizely developer meet up and @scottreeddev doing a great job showing CMP, CMS, Optimizely Graph and Vercel working together :)
Love Optimizely products? Want to try the latest features before they are available to everyone and have your voice listened to? Then @Optimizely Beta is the place for you 😁
bit.ly/45yCwId
Got $200 billion and a space rocket company hanging around @elonmusk?
Me to my daughter: "Do you know what an estimate is?"
My daughter: "Well an estimate is when you don't know the answer and take a guess"
I think she has a long career in development ahead of her 😁
Loving these @Optimizely OMVP selfies (and a photo bomb by our CTO 🤣)
At @Optimizely we love our OMVPs. I’m gonna try to get as many selfies with OMVPs as I can here at #opticon #unlimityourself
