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Everyone complaining about ecom offers being aggressive while i just had to pay $30 per flight for wifi after already paying $4k per flight for business class with Swiss. Make it make sense
Just had my worse business class flight ever. Cathay Pacific Depansar to Hong Kong. There was NO LIE DOWN SEATS in Business class. Just partially reclinable seats like economy + for emirates. Asked for snacks mid flight, “sorry sir we don’t have”, 3 middle row seats, small screens. Only good thing was the headphones compared to other airlines.
Ricky retweeted
Launched a new Supplement Brand 4 months ago
Closing the 4. month with 1M 🧙♂️
Absolutely grateful for this growth and for my team
Special shoutout to my friends @ecomrickys @GeorgecomX who helped me a lot along the way
Also shoutout Evolve for the sauce, soon not gay anymore iykyk
If you have questions, comment it🤝
Final Update: $1M Day. @ecom_rg & I did it again. I literally brought you with me through a weekend of scaling. Will do the same again but a lot more detailed next time. @AppLovin carried about 200k/day spend, again with higher Roas than meta on all attribution models. Ask anything under the post, i’ll answer it.
Update: 40% Up. Idk why it didn’t kick in during the night time as much but definitely started spending crazy in the morning USA hours. Btw i also heavily dayscaled Applovin. Works better than meta in my opinion as the increase ( & decrease ) in budgets are felt way quicker.
I increased my RPV by $1 and profit per visitor by almost $0.35 with one simple split test.
Dupe your product and start split testing everything and anything. Start with the biggest changes and work your way down to the smaller ones.
Here's some stuff I tested in the past as reference:
Product images. Pricing, a lower price doesn't always mean less margin. The offer itself ( there's thousand variants here but for example if you're giving free shipping, remove it and start charging for it. Sounds retarted but just try it)
How the offer is visualized, make it as simple as possible. I recently removed the biggest bundle we had on the store and CVR went up. Make it as easy as possible for customers to decide, cut the complexity.
Variants that aren't selling well, set them to sold out to add urgency.
Just some ideas, happy testing.
👀👀 Already prepping my presentation. Will be crazy
