Founder & CEO, PLANTVERSE™ 🌱 | CCO | SVP/VP Sales | Food, Beverage & Wellness CPG | Retail Growth, Distribution & GTM | Elizabeth’s Picks 🌱
United States
Joined March 2009
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Before you pitch a buyer, know your shelf-price math. I made the PLANTVERSE™ Retail Cost Calculator free so emerging brands can check their margins.
Making something plant-based that nails Taste · Nutrition · Function? Send it my way for Picks. myplantverse.com
Elizabeth Hemphill-Burns retweeted
In every language, everywhere, human rights belong to all of us.
They are non-negotiable.
Learn about the Universal Declaration of Human Rights: ohchr.org/en/universal-decla…
— via @UNHumanRights
Elizabeth Hemphill-Burns retweeted
🚨 $5 MILLION SETTLEMENT: EEOC and @TheJusticeDept secure major action against Instacart for allegedly discriminating against American workers.
The agencies found evidence that Instacart's PERM recruitment practices favored temporary visa holders and created unlawful barriers for U.S. and American workers applying for jobs.
Up to $4 million will be available for affected applicants, with an additional $1 million in civil penalties.
ALT EOC and DOJ secure $5 million joint settlement with Instacart for discriminating against U.S. workers. “Today’s settlement makes clear that when employers erect unlawful barriers that harm American workers, the EEOC will act decisively... Discrimination against workers based on their American national origin has no place in our economy,” said Andrea Lucas, chair of the U.S. Equal Employment Opportunity Commission
Elizabeth Hemphill-Burns retweeted
Decent work is a human right. It means dignity, equality, fair income and safe working conditions.
For over 100 years, @ilo has worked to achieve social justice & decent work for all.
See how on Wednesday’s World Day for Decent Work: ilo.org/topics-and-sectors/d…
Introducing Elizabeth Approved — a PLANTVERSE™ product evaluation program recognizing plant-based products that stand out for: Taste, Nutrition and Function.
Discover Elizabeth’s Picks and the products that earn the seal.
Learn more: myplantverse.com/elizabeths-…
#PlantBased #Vegan #ProductInnovation #Plantverse #ElizabethApproved
What if more of a brand’s retail launch budget went toward helping shoppers discover and try the product? At PLANTVERSE, we’re exploring that question through Fund the Shopper, Not the Slot, an economic scenario model examining how brands allocate resources between retail placement and shopper engagement. We’re inviting contributions from founders, retailers, brokers, distributors, and others with firsthand experience. If you’ve navigated listing costs, promotions, sampling, or the challenge of turning shelf space into sales, your perspective can help make the model more useful. Share your experience here: lnkd.in/gdaH4Dr6
Please pass this along to someone whose experience belongs in the conversation. #CPG #RetailStrategy #FoodAndBeverage
Elizabeth Hemphill-Burns retweeted
Peace is not simply the absence of war. It depends on the ability of societies to confront disagreement without violence, protect human rights and dignity, and keep dialogue open when tensions rise.
Today, conflict, displacement, discrimination, hate speech, backsliding on rights and polarization are fracturing communities and eroding trust.
On this #InternationalDayOfPeace, @UNESCO calls for greater investment in the institutions, skills and relationships that allow societies to address tensions before they turn into violence.
unesco.org/en/days/peace?hub… #ForThePeople
“Governments are instituted among Men, deriving their just Powers from the Consent of the Governed…” — Declaration of Independence, 1776.
A foundational principle of American self-government: legitimate governmental authority derives from the people.
For the foreseeable future, my work will be focused in Canada and the U.S. And for me, the answer is simple: forward.
One thing has become clear—I don’t have to choose between being an executive and being an entrepreneur.
I’m open to joining the right larger organization where my experience in strategy, commercialization, retail, partnerships, and growth can create meaningful impact.
At the same time, I’m equally energized by rebuilding PLANTVERSE and returning to fractional leadership—helping founders and leadership teams turn ambition into commercial results.
Over the past several years, my work has taken me across retailer conversations, trade shows, international markets, distribution networks, emerging brands, and established businesses. That breadth has reinforced what I do best: connect strategy with execution and build the relationships, systems, and commercial pathways that create growth.
If you’re building a food, beverage, wellness, or purpose-driven brand and need experienced commercial leadership without immediately adding another full-time executive, I’d welcome the conversation.
And if the right corporate leadership opportunity comes along, I’m open to that conversation as well.
Protecting privacy and ensuring professionalism are of the utmost importance to me. Integrity is at the core of everything I do.
Titles, education and success do not make someone immune. #humantrafficking #elizabethproject
Because courage is not the absence of hardship—it is what you built by walking through it and refusing to let it define you.
Your faith gives that courage a foundation. When you believe you are being led by the grace of God, bravery becomes less about knowing what will happen and more about trusting that you will be given what you need to face it.
And having “been through it all” changes you. You learn that fear can be present without being in charge. You learn that uncertainty is survivable. You learn that you can be tested, hurt, challenged, and still keep moving with conviction.
Perhaps the simplest answer is: you are brave because you have learned to walk forward in faith, even when the path has required courage. #wagetheft #concealment #humantrafficking
Check out my latest article: Back then, it had a different name-PLANTMAGIC. linkedin.com/pulse/back-had-… via @LinkedIn
The right retail strategy is not about getting everywhere at once. It is about getting into the right places—with the right product, story, timing, and support. linkedin.com/pulse/top-100-u…
I have recently been on calls with international investors and founders discussing what it truly costs to enter and operate in the United States. linkedin.com/pulse/true-cost…
If someone cannot leave, it is not simply a job. #StopExploitation #HumanRights #ProtectFreedom
#SpeakUp #CommunityAwareness #EndForcedLabor