Ivan 🎾 (@heyivo) header
Ivan 🎾 (@heyivo) profile picture

Techy digital marketer writing about Search Engine Marketing and Conversion Rate Optimisation. Follow for no-fluff, data-driven marketing advice 👆

Joined March 2024
Don't want to offend your team as a leader? Manage agreements, not people. That way you keep feedback objective, focused on the agreement, and not the person.
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Have “shiny object” syndrome? It’s OK. That’s a natural reaction of our brain when going gets tricky. Complicated things need more energy to solve, and the brain doesn’t want to spend it. Recognise this, and stick to your plan.
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How to check LinkedIn hashtag follower count for free: 1. Login to your account 2. Use this URL: linkedin.com/feed/hashtag/{insert your hashtag here} Example: linkedin.com/feed/hashtag/ce… You’re welcome ☺️ #marketing #socialmedia #sales
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Your brand should LOOK professional and FEEL authentic. If one of these is missing you either get a piece of DIY crap or a lifeless clone. #brandbuilding #marketing #digitalmarketingagency
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Tennis tactics are simple. Best offence tactic is to place the ball inside the court and away from your opponent. Best defence tactic is to be consistent with your returns. #tennis #tennisplayer #sport #fitness
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Goal is to win the match (and have fun). At recreational level, tennis is a game of mistakes because nobody has pro-level fitness and consistency. Your strategy: force the opponent to make mistakes and don't make them yourself. #tennis #tennisplayer #sport #fitness
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Let me repeat that: an understanding of basics will make you play better than most players in your club. In my experience, you will need as little as a few training sessions to start using what you have learned in your matches. #tennis #tennisplayer #sport #fitness
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Tennis pros train and use a huge number of different tactics and it is mind boggling to learn them all. The good news is that you don’t have to, at a recreational level. Good understanding of basic tactics will up your game significantly. #tennis #tennisplayer #sport #fitness
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I realised that advanced club players were using simple tactics that were very effective against me. Once I started consciously adding these to my own game, I noticed that I could not only keep up, but even beat the more advanced players. #tennis #tennisplayer #sport #fitness
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For a long while I played tennis “intuitively”, without thinking where to put the ball because it kind of worked out. That was enough at the intermediate level, however when I faced advanced players, I could not keep up. #tennis #tennisplayer #sport #fitness
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A lot of club tennis players simply don’t play attacking shots and their game just looks like they’re doing rallies with a mate. So when they come across an opponent that can use even the most basic of tactics, the outcome is obvious. #tennis #tennisplayer #sport #fitness
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Most recreational players know (either intuitively or logically) that tennis is about placing the ball away from their opponent. However, they can’t do this consistently due to lack of practice, understanding of placement and probability. #tennis #tennisplayer #sport #fitness
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Up until now we haven’t discussed tennis tactics. The reason for that is simple – to use tactics effectively you first need to have reliable shots, enough stamina and a winning mindset. #tennis #tennisplayer #fitness #sport
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You’ve done countless shot drills. You’ve gone through physical conditioning. You’ve trained your mindset. Yet, there seems to be something missing – like there’s another level yet to conquer. #tennis #tennisplayer #fitness #sport
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If you're selling anything, make sure you know everything about your product. Take a day to study your stock. Nothing like losing a $839 customer because you can't figure out how an easy-to-fold tent folds. True story I witnessed.
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Magnesium plays a vital role in many body functions, like regulating nerve and muscle function, blood pressure and protein production. NIH recommends a daily intake of around 400 mg for men and 300 mg for women. Are you getting enough? #tennis #fitness #sport #nutrition
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Magnesium! This micro nutrient is your personal Clark Kent, especially if you experience the usual symptoms of being over 30 lol (tight muscles, sore back and so on). Don't forget to supplement it after vigorous exercise. #tennis #tennisplayer #fitness #sport
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Guidelines for preparing your optimal post-match meal. 1. Eat 20-40g of protein 2. Optimal ratio of carbs to protein is 3 to 1 (if you have 30g of protein you should aim for 90g of carbs 3. Have this meal within several hours after tennis #tennis #tennisplayer #sport
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Lots of fuel is used during vigorous physical activity. These micro and macro nutrients need to be topped up in order for our body to fully recover from the exercise. Eating a well-balanced meal after your tennis match is the best way to do so. #tennis #tennisplayer #sport
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Why bother with match analysis if you won? Well, what led you to winning? You won for a specific reason (or an array of reasons). See if you can take advantage of that next time. Double-down on what works. #tennis #tennisplayer #mindset #sport
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