Influur | Influencer Marketing

n is for #november but also for no thoughts, just these songs on repeat

Artist House’s first edition officially opened its doors last week. Enola, Jake, Luke, Tristen, Brooke, and Delaney had one mission: one house, 48 hours, one original song, and a full Pulse campaign to bring it to the world. Stay tuned for Episode 2. Some fire music was made 🔥

forget scary movies, the real horror are these emotionally destroying songs #Halloween2026

Strong start. Concerning ending. 🤣 @lelepons and @FefiOliveira gave it their all. Who won this one?

our inner child saw this collab and called in sick #SelenaGomez #DemiLovato

Boo, you need to touch some grass and you know it. Here to remind you to fixate on yourself instead of the evil algorithm🧡

Santa Monica, see you soon. Our CIO Fefi Oliveira is taking the stage at Music Tectonics, October 27 to 29. If you work anywhere near music, tech, or creators, this is one panel you’ll want a seat for.

One house in LA. Four artists. 48 hours to write and record a song that didn’t exist yesterday. When it’s done, Pulse takes it everywhere. Names drop soon. Clear your schedule 👀

Landon Barker's “If I Ever Talk To God” was already moving. We just found the right creators to keep it going. 8M views. 9.3% engagement. $0.03 CPE. 🔥

nobody wants this? everybody wants this. see you tomorrow

Set the timer for 4 minutes. Your song’s influencer campaign will be ready before it hits zero. ⏱️

Every label builds its creator lists sorted by follower count. Our data says that’s the wrong place to start. Our CEO Alessandra Angelini went back through years of label campaigns to find what actually separates the ones that work from the ones that don’t. One finding stopped us: the correlation between follower count and views per dollar is zero. Not small. Zero. She breaks down what does predict performance, how many creators a campaign really needs, and why day two is when your budget should be moving. Read the @hypebot piece here: hypebot.com/every-label-buil…

The bus might be late. But your rollout isn't.

we’re all just a collection of albums we loved too hard

Stop showing finance view counts. They’ve been through enough 🫠 Get the numbers that actually matter to them so you can continue doing what you love (which we definitely know, is not math 😏)