Libsyn

Your personal listening habits shouldn’t dictate your podcast distribution strategy. In this clip, Libsyn’s GM of Hosting breaks down why accessibility drives discovery. 👇 #Podcasting

A download count is only useful if you know how it was counted. IAB certification gives podcasters a common measurement standard especially when those numbers eventually go to sponsors. Libsyn Analytics is IAB Tech Lab v2.1 certified.

50,000 podcast downloads for $200? Before you pay a “podcast promoter,” ask where those downloads are actually coming from. Brian breaks down the dirty truth behind fake growth. Link to full video: youtu.be/mq1D8I-IqC

Podcast monetization isn’t one milestone. Programmatic ads can start earlier. Your back catalog can add inventory. Host-read deals become relevant as your reach grows. Build the revenue mix for the show you have now. Full guide: libsyn.com/blog/podcast-mone…

Podcast ad spend is up 23% YoY. Average ad load has reached 8.75%. Libsyn remains around 7%. More investment doesn’t have to mean more ads per hour. Growing the market and protecting the listening experience can happen at the same time.

Congrats to Libsyn’s Brittany Hall and @PaulRiismandel of @SH_Insights on having their session selected for @PodcastMovement ! Looking forward to seeing them bring this conversation to the stage.

A 360-degree podcast partnership goes beyond the midroll. The opportunity is in building around the creator’s relationship with their audience—across the show, social, newsletters, live events and more. Anthony Savelli explains what that can look like.

Big spikes aren’t always real growth. 
Join Libsyn Office Hours: The DOs & DON’Ts of Podcast Promotion. 
What works, what doesn’t, and how to grow your show for real. 
Live AMA included. Register at bit.ly/44O2GYo

Find the gap. Serve the people in it. Keltie Maguire’s The Kids or Childfree Podcast helps “fence-sitters” find clarity and shows how a podcast can fuel community, conversation, and business growth. Read the full Creator Spotlight. bit.ly/4dESW8c Want to be featured next? Submit your show: bit.ly/482Ykic #Libsyn #CreatorSpotlight #Podcasting

One upload. More reach. Video distribution is live on Libsyn. Publish to @YouTube on every plan, and to @spotifypodcasts with video + monetization on qualifying plans. With 100GB of video uploads per month included across all Libsyn hosting plans, there’s plenty of room to create, share, and scale your content. #LibsynVideo #VideoPodcast