Mark MacDonald

“A church you can’t describe is a church people won’t remember” Be Known For Something that matters. It takes work. But growth will happen. Discover your thread (to help them describe you as a solution).

10.4 MILLION minutes listened to 😳 That’s 20 YEARS of minutes listened to 😳😳😳 Blessed to have 145,350 listeners to my interview on the @technicalarts podcast. Clarity to know what you’re known for… matters. Listen to @DavidLeuschner ask great questions. He’s a master. And take notes… Be Known For Something that Matters Listen 👉🏻 digitalgreatcommission.org/r…

Great conferences don’t just fill notebooks. They create change when you bring the right ideas home. Read more in: Your Conference Ended. The Real Work Starts Now. Link in bio.

👻 Scary thought: Nobody knows what your church is about. Your church may be doing incredible things. But if people outside your walls can’t explain what makes you different, they probably won’t think of you when they need what you offer. The scariest part? Your church might be the best-kept secret in town. Time to change that! 🧵

“Guests decide whether to return before a sermon ever begins” First impressions start at your website. Decisions are formed a few minutes into the service (online or in person) 😳 Be clear why you matter to them. Earlier than you’d think. It’s their first step that leads to their next step. And the decision to return.

To be known for success, you must do something consistently. Stop doing things occasionally.

If you don’t know how you come across, you can’t know why people aren’t responding. That gap is where impact disappears. Clarity starts when you see yourself clearly. Be known for something… and make sure it’s actually what people experience.

Don’t be known for voting; unless you’re first known for researching their policies. Then… vote (patriotic shirt optional) 🇺🇸

Great conferences don’t just fill notebooks. They create change when you bring the right ideas home. Read more in: Your Conference Ended. The Real Work Starts Now. Link in bio.

The bestselling clarity workbook for Pastors, ministry leaders, and church communicators. 🎁 The perfect gift idea. Print. Audio. Digital. Available only on Amazon. Learn to say less and matter more.

To be known for success, you must do something consistently. Stop doing things occasionally.

Pastor, you don’t have a shortage of things to say. You have a community that needs to hear the right thing from your church. We’ve spent 25 yrs helping churches like yours find clarity, connect with community, and become known for something that matters. You don’t have to figure it out alone. We love the local church, understand the challenges you face, and have a proven process to help you move forward. Let’s stop the noise and start making your message matter. 👉 Let’s talk about your church’s clarity. Perhaps our 1-day Clarity Summit?

Why can’t we have a “sound off” button on our phone that stops ALL sounds from happening?! Like our desktop computers! Too much to ask? (To everyone in church today, yes, I shouldn’t have clicked on that Reel. Sorry, on behalf of my phone 🫣) #grace

Your church should be able to answer 1 question in 1 sentence.  👉🏻 Why do people need us? But here’s the shift. We don’t stop at 1 sentence. We refine it into a Brand Thread. < 5 words. That’s how churches break through in their community.

“Being biblical” is not a differentiator. What IS your differentiation? (It makes you stand out in a wave of sameness) TIPS: Be sure it’s needed in your community and enjoyed in your congregation. Make it simple. Make sure it’s repeatable. Make sure it’s desirable.

Church digital marketing can get complicated quickly. Start by getting clear on who you’re trying to reach, what you want them to understand, and where you want them to go next. Discover in our blog Church Digital Marketing Clarity: 6 Ways. Link in bio.

You don’t need many words when you have brand clarity. Be known for clarity. Color, font, logo, and product consistency. Make it your home. Stay home. Order in.

Thoughts? 💭 I’m standing in an Amazon return line and see this… What are your thoughts? Effective? Crazy? Thoughtful?