Maveron is a consumer-centric venture capital firm investing in technology that entrenches in consumers’ everyday lives.
San Francisco | Seattle | NYC
Joined April 2009
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What does it actually take to transform healthcare from the inside?
Our Partner @ntdillon sat down with Amir Rubin, former CEO of @onemedical and founding partner at Healthier Capital, on the latest Maverick Mindset episode to discuss.
open.spotify.com/episode/79o…
Why does going direct to consumer matter? For @KatColeATL, @athleticgreens CEO, it's not just a distribution strategy, it's how you stay close to the people actually using your product.
Check out The Maverick Mindset today.
Maveron retweeted
I've been thinking a lot about longevity lately… not the peptide-injecting, supplement-stacking version, but what it looks like when it reaches the rest of us.
The first wave of companies (@prenuvo, @function, @GrailBio) did something important: they proved consumers will pay for preventive care. But that customer is still largely a highly activated early adopter. McKinsey puts that group at just 25% of the market. The other 75% want to age well too, they're just not building a parallel health system outside their doctor to do it.
I think that the next wave of longevity won't win by going deeper on biohackers, but by solving for adherence over diagnosis, earning provider trust instead of bypassing it, and treating brand as infrastructure in a category where consumers are being asked to hand over their most personal data.
More here: maveronvc.substack.com/p/lon…
🧵It’s Thursday, which means we’re back with a new Substack. Here we share the conversations happening across Maveron, including what’s now & what’s next, perspectives beyond the boardroom, and the long view on consumer shifts we believe will stick around for years to come....
This week, Simran Suri makes the case for longevity — not for the biohacker, but for the rest of us. She argues that the brands that win the next wave of longevity won't be the ones going deepest on biohackers...
They'll be the ones who take the same science, strip out the jargon, and make preventive health feel as essential as your morning coffee.
maveronvc.substack.com/p/lon…
In the very first episode of The Maverick Mindset, @KatColeATL shares how her leadership style has evolved over her career. Check out her full interview and subscribe today!
open.spotify.com/episode/6UR…
The best consumer builders don’t follow the playbook, they rewrite it.
Introducing The Maverick Mindset, a new podcast from Maveron. Season 1 kicks off with @KatColeATL on scaling AG1 and leading through change.
Listen + subscribe: open.spotify.com/episode/6UR…
We’re thrilled to share that @simrangsuri has been promoted to Principal! Since joining in May 2024, she’s helped shape our consumer investment thesis and drive value to our portfolio. Her sharp insights and authentic relationships make her invaluable- congrats, Simran!
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1/ At @Maveron, we're looking to invest in a returns retailer that builds its own brand — one that attracts & retains customers w/o relying on the independent brands it carries. Read more on our POV below 👇🏾
Maveron retweeted
1/ Back in college, a single $35 overdraft fee could ruin my week. Today that pain fuels a $10 B IPO dream: @Chime just filed its S-1. Here’s the teardown investors need 🧵👇
Maveron retweeted
“We are what we repeatedly do. Excellence, then, is not an act, but a habit.”
inc.com/rebecca-deczynski/sh…
We’re excited to share the most compelling market opportunities & consumer behaviors the Maveron team is tracking in 2025. More below!
medium.com/@maveron/maverons…
Maveron retweeted
1/ @HunterLampson and I spent the last 2 months trying to better understand the 1099 worker experience and are excited to share @Maveron's latest thesis on next-generation unions!
maveron.medium.com/a1a032a05…
Maveron retweeted
Over the last 3 decades @Maveron has invested in early stage consumer businesses across multiple cycles
Recently we've heard a troubling yet familiar narrative:
...consumer VC is dead
...consumers are in bad shape
...there are no good opportunities for consumer investors
🪞A reflection on what's similar, what's changed, and what to look forward to in early stage consumer investing.
Post here: medium.com/@maveron/the-stat…
Summary thread below! Please send thoughts! Hot takes welcome.
Maveron retweeted
very excited to finally share this collab with @ntdillon on what consumer investing means to @Maveron today✨
we’re entering a new generation of consumer investing - if you’re also thinking about the Age of Personalization, please reach out!
maveron.medium.com/a471d5647…
Maveron retweeted
This week, @kateclark called to chat about BeReal in the wake of the 500 million Euro acquisition. I shared a few thoughts about the M&A market starting to thaw in consumer, which has been frozen over since 2022.
To break it down further, here's a few more data points I've been tracking that reflect why I see potential for increased M&A and what investors should be doing to prepare for that 🧵
Maveron retweeted
a very exciting personal update ✨
I’m joining the @Maveron team as an early-stage investor!
medium.com/@simran_suri/8a80…
Maveron retweeted
Today, Two Chairs announces $72M of new funding to continue building a world where everyone has access to exceptional mental health care.
Two Chairs raises $72M Series C in equity and debt to scale its therapist network tcrn.ch/4aMt7yG
This year has been, out of the gate, fast! @anarghya503
businessinsider.com/healthca…
