#B2B #PublicRelations & #SocialMedia firm (#LifeSciences, #Technology, #ProfessionalServices, #Legal, #Accounting).
Los Angeles, California
Joined April 2009
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It’s critical to understand how AI presents your company, or you, and what drives the summary of your identity. AI thinks it knows who and what you are. Is it right? Effective public relations demands that it is. bit.ly/3TbSk2r
Deloitte’s 2026 board survey found that some companies have faced litigation and regulatory investigations without including those situations in their plans.
bit.ly/3WQ0xun
The media ecosystem is more fragmented than ever, with audiences spread across news sites, social platforms, podcasts, and AI-driven discovery tools. This is the time to explore how and when to stand out: bit.ly/3SKnQUI
In Cision’s 2026 State of the Media Report, 49% of journalists surveyed cite shrinking budgets, staff cuts and increased workloads among their biggest obstacles. Make their job easier by having someone ready to speak and the facts ready to share. cisn.co/3WOiQQC
#ICYMI: This month's OWC eNewsletter looks at how media coverage turns visibility into business opportunities. bit.ly/4hZ4QKL
💡 AI is there to help, but here's why you need a human to deploy a coherent, successful public relations strategy. bit.ly/4zNfkV1
The OWC team spent a sunny afternoon at the beach this week. We enjoyed good food, ocean views and even better company. 🌊
From @socialmedia2day: A new study found that staying active on social media can help brands increase their visibility in AI-generated search results. Read more here: bit.ly/4BnlUTY
Lowe's Todd Majcher was featured in CoStar News. Lowe and Real Capital Solutions hosted an event to unveil “The Valley”, an approximately 1.1-million-square-foot open-air retail center in San Diego’s Mission Valley. bit.ly/4hZT1E8
Brooke Mikutowicz was spotlighted on FOX 10 Phoenix following the first anniversary of a heart event that changed her life. Doctors placed an Impella in Brooke, allowing her heart to rest while the device pumped blood and nutrients to vital organs. bit.ly/3VRD7EF
🔆 The San Diego Business Journal covered Nuvve's AI-powered forecasting platform, which helps battery operators and utilities better anticipate energy market conditions, optimize the use of stationary battery assets, and strengthen grid resiliency. bit.ly/4hY3WOM
AI has added to the value of earned media by reaching new audiences, giving companies coverage they can use for years and shaping the answers people receive from AI. Our eNews looks at how media coverage turns visibility into business opportunities. bit.ly/4hZ4QKL
👩💻 39% of people regularly read at least one Substack publication, rising to 55% among Gen Z and 49% among millennials. @PRDaily outlines how to reach the audience these newsletters reach. bit.ly/4z4vuJ7
Generative AI adoption has reached over 50% in three years, and the tells are everywhere. Most of it is easy to spot because teams draft in ChatGPT or Claude, make light edits, and hit publish. These 5 hints give AI writing away: bit.ly/4wEwMJG
From @PRNEWS: Podcast guesting is a core PR strategy. Here’s how to get a client booked. bit.ly/4z9aZLB
Local television is a major source of community news. Pew Research Center found that 65% of U.S. adults get local news from TV stations at least sometimes. Local stories connect an organization’s work to the audiences it needs to reach.
Read more: pewrsr.ch/4y13OnN
📰 Talk PR: Tim Schneider and his wife Laura acquired the Palisadian-Post in March of this year with the goal to create a new model that would be sustainable for community news operations. Watch the full interview here: bit.ly/3W0uLdI
Too much news is bad news for old-fashioned company news. Audiences still listen to two factors: expertise that identifies a problem and offers a clear solution. Our four-step guide lets your business break into the crowded news cycle. bit.ly/4yK2hTL
⚠️ From @NiemanLab: Newsrooms scramble when disaster strikes. A new website aims to help tame the chaos. Emergency Mode for News has checklists and other tools to help journalists respond to disasters before, during, and after they happen. bit.ly/4rG0Gw3
