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Plant Not Plastic, a campaign by the National Cotton Council™, raises awareness of microplastics in clothing fibers because what you wear matters.

Joined September 2025
Photo by _PlantNotPlastic (@plantnotplastic)Photo by _PlantNotPlastic (@plantnotplastic)Photo by _PlantNotPlastic (@plantnotplastic)Photo by _PlantNotPlastic (@plantnotplastic)Photo by _PlantNotPlastic (@plantnotplastic)Photo by _PlantNotPlastic (@plantnotplastic)Photo by _PlantNotPlastic (@plantnotplastic)Photo by _PlantNotPlastic (@plantnotplastic)Photo by _PlantNotPlastic (@plantnotplastic)Photo by _PlantNotPlastic (@plantnotplastic)
👻 The scariest thing about some Halloween costumes might be something you can't see. New research suggests the materials we wear can influence exposure to airborne microplastics, with most particles detected among the smallest measured. This Halloween, #ChooseCotton
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#DYK scientists are tracking microplastics from the environment into the body to understand what happens after exposure? Understanding exposure is only the beginning.
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Does what you wear affect the air around you? A new @uofmemphis pilot study found airborne microplastic concentrations were 42% higher around participants wearing polyester T-shirts compared to cotton. Learn more: bit.ly/4kkxadp
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A quick label tip: Check the fiber percentages, not just the product name. The first fiber listed usually makes up the largest share of the garment. Blends contain more than one fiber, so the percentages tell the full story.
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Flannel isn't a fiber. Neither is "cozy." For cotton fall layers, check the fiber, not just the texture or product name.
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Fall closet challenge 🍂 Check the labels on three pieces you're reaching for this season. What's cotton? What's synthetic? What's a blend? Just a closer look to make you think about you wear.
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The scariest part about Halloween isn't the costume. This Halloween, check the label and choose natural fibers like cotton. plantnotplastic.org/
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#DYK researchers reported roughly 4,800 micrograms of micro- and nanoplastics per gram of sampled brain tissue, with levels about 50% higher than those measured eight years earlier? The study underscores why understanding microplastic exposure matters.
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Research suggests children may ingest around 553 microplastic particles a day from food and air. Scientists are continuing to study what widespread microplastic exposure means for human health. Choose cotton.
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Microplastics have been detected in blood, arterial plaques, and heart tissue. Researchers are studying how these particles may influence inflammation and other processes linked to cardiovascular health. Learn more: go.nature.com/4hR132c
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On #WorldCottonDay we're celebrating a natural fiber found in everyday essentials. A reminder that the materials we choose matter. Learning more about natural and synthetic fibers is one step toward understanding potential sources of microplastic exposure. #ChooseCotton
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Children are more vulnerable to microplastic exposure. What they wear matters. Fiber choices can impact our health and the future we're creating for the next generation.
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The scariest part of your child's Halloween costume might not be the costume. 👻 Check the label. Cotton is a natural fiber with no fear of microplastics.
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Your washing machine may be doing more than cleaning. 🧺 Synthetic fabrics can shed microplastics into household air and dust. Material choices matter. #ChooseCotton
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Synthetic activewear sheds microplastics and traps heat. Cotton stays breathable, soft, and body‑kind. A simple swap supports every workout.
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Small changes create healthier homes. Replacing synthetic textiles with cotton reduces indoor microplastics and supports your health, effortlessly.
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Research now highlights links between synthetic textile microplastics and cardiovascular risks. Science supports choosing natural fibers for daily health. 🔬 Read the report: bit.ly/4yvRJrt
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Show care for the people you love by choosing natural cotton and sharing how it helps reduce everyday microplastic exposure.
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Climate Week is here, but we're keeping it close to home: your health. Cotton doesn't shed microplastics like synthetic fabrics do. This week, we're celebrating cotton for what it does for health.
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Transition into fall with breathable, natural layers. Cotton provides natural warmth and comfort without shedding microplastics.
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