Founder and MD of Songa Africa, a company specialising in luxury tours in Africa ,owner of Amakoro Songa lodge & Icyayi Songa Lodge -Nyungwe.Aspen fellow
Kigali
Joined March 2012
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Rosette Rugamba retweeted
Today in Singapore, RDB CEO @afrika_jean met with Bennett Neo, CEO of Mandai Wildlife Group, to discuss the ongoing partnership in promoting Rwanda’s tourism and conservation initiatives.
The visit included a tour of the Rwanda Nyungwe Forest Heart of Africa aviary at Mandai Bird Paradise, which brings Rwanda’s rich biodiversity to audiences in Singapore and beyond.
Rosette Rugamba retweeted
Dare to start.
Be disciplined
Have a sense of growth
Be prayerful
Be resilient
@rcrugamba that was such an insightful conversation on the @longformpodcast and @SannyNtayombya .
Took my time and delved deeper into the conversation especially on building @SongaAfrica – at Mbarara, Uganda
Rosette Rugamba retweeted
🚨 NEW TRAVEL VLOG 🚨
Would you pay OVER $2,000 for ONE night at a hotel? 😅
I travelled to the outskirts of Nyungwe National Park to interview Rosette Rugamba (@rcrugamba), Founder of Songa Africa (@SongaAfrica) and owner of the recently opened 5-Star Icyayi Songa Lodge for The Long Form Podcast, and decided to document my 24-hour stay.
The food, the views, the tea tasting. Come with me and see what $2,000 a night looks like in Rwanda! 🇷🇼
youtube.com/watch?v=Q6CEreIp…
Rosette Rugamba retweeted
“If my finances say it’s one cottage, it’s going to be that one cottage. But it’s not going to stop my dream from happening.” — Rosette Rugamba (@rcrugamba ) Founder of Songa Africa (@SongaAfrica )
From starting Amakoro with just two cottages to building a successful lodge, Rosette Rugamba shares why you don’t need to have everything figured out before you begin. It’s about starting with what you have, learning from your mistakes, and having the courage to keep going.
📺 Watch the full conversation on The Long Form Podcast on YouTube youtu.be/XghEsFQWzZw?si=G14L…
Rosette Rugamba retweeted
Formula 1 has announced a landmark 10-year agreement to bring the FIA Formula One World Championship back to Africa, with the Formula 1 African Grand Prix, presented by @visitrwanda_now, set to join the calendar in the early 2030s.
The agreement marks the sport’s return to the continent for the first time since 1993.
For more information, read here: corp.formula1.com/formula-1-…
Rosette Rugamba retweeted
Welcome to Icyayi Songa Lodge, Nyungwe 🍃
#VisitRwanda
instagram.com/icyayisongalod…
Rosette Rugamba retweeted
What would make you walk away from a successful career to take a chance on an industry you knew almost nothing about?
In 2003, Rosette Rugamba (@rcrugamba) left British Airways to lead Rwanda’s tourism sector at a time when its future was far from certain.
She went on to help transform Rwanda’s tourism industry, introduce Kwita Izina, and build her own company, Songa Africa (@SongaAfrica).
On this week’s episode of The Long Form Podcast, we explore her remarkable journey, the risks she took, and the vision that helped put Rwanda on the global tourism map.
And we ask: What did she see in Rwanda’s tourism industry in 2003 that the rest of the world couldn’t see?
Listen now:
Apple: podcasts.apple.com/us/podcas…
Spotify: open.spotify.com/episode/7tG…
Rosette Rugamba retweeted
A good listen you the pioneer @rcrugamba of positioning Rwanda as a Tourism Destination that birthed #VisitRwanda.
🚨 OUT NOW ON YOUTUBE! 🚨
🇷🇼 How did Rwanda go from a country recovering from tragedy to one of Africa’s most remarkable tourism success stories?
In 2003, Rosette Rugamba (@rcrugamba) left a successful career at British Airways to help rebuild Rwanda’s tourism industry, at a time when few believed in its potential.
From introducing Kwita Izina to helping put Rwanda on the global tourism map and later founding Songa Africa (@SongaAfrica), her journey is one of vision, courage, and taking big risks.
On this episode of The Long Form Podcast, we explore how Rwanda sold itself to the world, the decisions that transformed its tourism sector, and what Rosette saw in Rwanda back in 2003 that the rest of the world couldn’t see.
📺 Watch the full episode now on YouTube youtu.be/XghEsFQWzZw?si=ju9p…
Rosette Rugamba retweeted
WATCH: @FirstLadyRwanda Jeannette Kagame has joined Africa New Life Ministries at @bkarenarw for its 25th anniversary celebration, commemorating 25 years of faith, community service and transforming lives across Rwanda.
Rosette Rugamba retweeted
🚨 NEW EPISODE MONDAY 🚨
What would make you leave a successful career to take a job in an industry you knew almost nothing about? 🇷🇼
In 2003, Rosette Rugamba (@rcrugamba) left British Airways to lead Rwanda's tourism sector. Success was far from guaranteed. She would go on to help transform the tourism industry, introduce Kwita Izina, and later start her own company, Songa Africa (@SongaAfrica).
Today she's still making big bets on Rwanda.
This Monday on The Long Form Podcast, we discuss the extraordinary journey of one of the women who helped put Rwanda on the global tourism map.
And I ask her a question I've always wondered about: "What did she see in Rwanda's tourism industry in 2003 that the rest of the world couldn't see?"
⏳ New Episode Out Monday. 6AM on streaming. 6PM on YouTube
Rosette Rugamba retweeted
Beautifully CAPTURED! This is 🇷🇼Rwanda at its finest—peaceful, authentic, and beautifully connected to the land of a 1000 Hills. Tea fields, warm hospitality, and a quiet moment by the fire. Simply unforgettable @SongaAfrica @AmakoroSLK #VisitRwanda #IcyayiSongaLodge #SongaAfrica
At Icyayi this morning @SongaAfrica lodge
Breakfast overlooking the tea fields, then perhaps a quiet moment around the fire later.
This is exactly what we wanted Icyayi to feel like like connected to the landscape, relaxed and distinctly Rwandan.@visitrwanda_now @AmakoroSLK
Rosette Rugamba retweeted
Top-notch #AgriTourism 😎
#Focus ✌🏽
At Icyayi this morning @SongaAfrica lodge
Breakfast overlooking the tea fields, then perhaps a quiet moment around the fire later.
This is exactly what we wanted Icyayi to feel like like connected to the landscape, relaxed and distinctly Rwandan.@visitrwanda_now @AmakoroSLK
Rosette Rugamba retweeted
What a beautiful expression of #Rwanda ! Landscape, hospitality and sense of place come together so naturally. 🇷🇼
This is the Rwanda we love to see and share. @visitrwanda_now #InvestinRwanda
At Icyayi this morning @SongaAfrica lodge
Breakfast overlooking the tea fields, then perhaps a quiet moment around the fire later.
This is exactly what we wanted Icyayi to feel like like connected to the landscape, relaxed and distinctly Rwandan.@visitrwanda_now @AmakoroSLK
Rosette Rugamba retweeted
Very splendid 👌. I can't wait to make it there for sure. Keep it up Dear @rcrugamba the sky is no longer the limit.
At Icyayi this morning @SongaAfrica lodge
Breakfast overlooking the tea fields, then perhaps a quiet moment around the fire later.
This is exactly what we wanted Icyayi to feel like like connected to the landscape, relaxed and distinctly Rwandan.@visitrwanda_now @AmakoroSLK
Rosette Rugamba retweeted
Congratulations dear sis!
Immensely proud of you as you embark on this exciting new chapter and make history along the way.
May you serve with distinction and represent #Rwanda with honor. 🇷🇼🇪🇸
🇷🇼🇪🇸 Today in Madrid, Ambassador @CNkulikiyinka presented copies of her Letters of Credence to the Ministry of Foreign Affairs, European Union and Cooperation of Spain (@MAECgob), marking the establishment of Rwanda's first-ever diplomatic mission to the Kingdom of Spain.
At Icyayi this morning @SongaAfrica lodge
Breakfast overlooking the tea fields, then perhaps a quiet moment around the fire later.
This is exactly what we wanted Icyayi to feel like like connected to the landscape, relaxed and distinctly Rwandan.@visitrwanda_now @AmakoroSLK