4/ The Dead Internet Theory as originally posted on Wizardchan in January 2021 described something real — algorithmic content crowding out organic interaction — but attributed it to deliberate government coordination rather than economic incentive. The phenomenon is documented. The coordination claim is not.

4/ Insulin was sold to the University of Toronto for one dollar in 1923 by its inventors, who said it belonged to the world. A vial costing $3 to $6 to manufacture retails for up to $300 in the US. In Canada, the same vial costs $30.

4/ The conspiracy theory was partly seeded by a 1978 film, 'Capricorn One,' about a faked Mars landing. It became one of the most widely believed conspiracy theories in history within a decade.

4/ The fossil fuel industry disinformation strategy used the same PR firms and manufacture-doubt playbook as the tobacco industry. The comparison is not an analogy — it is documented in Exxon internal correspondence that explicitly references the tobacco model.