The Laughing Cow has changed its famous mascot for a new campaign, replacing the smile she’s had for generations with a completely serious expression and the message, “We need to talk.” The company is keeping the reason behind the change a mystery for now, saying the cow will explain what’s going on “when she’s ready.” I’m actually curious where they’re going with this because companies don’t randomly mess with a mascot that recognizable after all these years. Hopefully it’s just some clever marketing campaign and they’re not about to give the Laughing Cow a complete personality makeover and make her woke. I guess we’ll find out soon enough. 👀